Head of Growth - Global Consumer AppSalary: £100,000 – £140,000Location: London - 2 days a week in the officeEver seen one of those viral tube ads? This product is defining a category and now it needs a Head of Growth to help scale it globally.With over 15 million users and $30m+ in revenue, this profitable, product-led business is on track to become a global household name. Backed by Y Combinator and with a team of 150+, they're searching for a Head of Growth to build a true data-driven growth machine — across 4 global regions, 15+ languages, and a $600k+ monthly marketing budget which they are looking to scale.Their app is live in 190+ countries and 15 languages. With offices in London and teams across Europe, MENA, South Asia and North America. This is a chance to shape the strategy, team, and execution behind that next phase.The role: Own and scale global growthYou’ll lead a 40-person function spanning performance marketing, regional growth teams, creative strategy and brand. Your remit covers all key markets - Europe, MENA, North America and South Asia - with deep local teams and a clear growth model already in place.Key responsibilities:Own and optimise an 8-figure growth budgetLead and mentor teams across performance, regional growth, and creative strategyScale paid performance across Meta, Google, Snap, TikTok and beyondBuild in-channel and cross-market experimentation roadmapsDrive accountability and optimisation across four regional teamsCollaborate closely with in-house data, creative, and marketing analystsChampion innovation across SEO, ASO, OOH, influencer, and IRL brand campaignsConstantly review and improve CAC, LTV, ROAS, CPI and market-level performanceInfluence company strategy — this role reports directly to the CEOWhat they’re looking for:This isn’t a role for a hands-off exec — you’ll be strategic and commercially strong, but also close enough to the detail to guide and challenge. You'll ideally bring both app-native growth experience and international brand marketing knowledge.Essential experience:5+ years in growth and/or performance marketing leadership rolesProven app-based marketing experience (consumer, freemium, subscription-led)Experience managing $multi-million budgets and full-funnel metricsDeep knowledge of mobile attribution, SKAN 4.0, and MMPsHistory of building and leading cross-regional marketing teamsTrack record scaling international markets (Europe, MENA, South Asia, North America)Brand marketing experience — particularly digital and OOHHigh EQ, startup experience, and a sleeves-up mentalityBonus points for:Fluency in Arabic, French, German, Dutch, Urdu or TurkishHow to ApplyTo apply or find out more, contact daniel@pivotallondon.co.uk or click "Apply" now.
