Paid Media Manager

Campfire Group Ltd

  • Salford
  • Permanent
  • Full-time
  • 22 days ago
Company Overview:Campfire is an award winning Social first digital agency, founded on values of Honesty & Integrity, Exceeding Expectations and First Principle Thinking. Holding some of the world’s leading brands on our client roster, we pride ourselves on innovating and creating performance driving firsts for our clients.We believe in meritocracy. If you want to work for an agency who will invest in you and your career, Campfire is the right place for those willing to step up and deliver as part of the team and for our clients. With quarterly PDPs rather than annual, your career can move as quickly as you do.Position Overview:We’re looking for a Paid Social Manager to lead paid social strategy, drive campaign success, and manage a high-performing team. You’ll lead end-to-end execution, oversee large budgets, and work collaboratively with creative, data, and client teams to deliver best world class results across Meta, TikTok, Pinterest and beyond.What are the key responsibilities for the role?
  • Develop and lead paid social strategies across key platforms to drive brand awareness, lead gen and performance.
  • Oversee campaign planning, setup, execution, and optimisation across Meta, TikTok, Pinterest, LinkedIn, Snapchat and X.
  • Analyse campaign data using ROAS, CTR, CPA and conversion tracking to drive insights.
  • Lead client comms and translate performance into actionable recommendations owning the narrative, translating data into meaningful insights and presenting back with clarity and confidence
  • Partner with Creative teams to brief and iterate high-performing ad assets.
  • Mentor and manage junior team members, creating space for growth and learning.
  • Drive innovation by testing new ad formats, tools, and platform features.
  • Own budgeting, forecasting, pacing, and reporting accuracy across accounts.
Required skills for our team..
  • Proven experience managing large paid social budgets and strategies.
  • Deep understanding of platform-specific best practices across Meta, TikTok, Pinterest, LinkedIn, etc.
  • Experience with cross-channel attribution, tracking tools (GA4, UTM), and analytics platforms.
  • Strong leadership and mentoring experience in agency or fast-paced environment.
  • Advanced analytical skills with the ability to simplify complex data into compelling insights.
  • Proficiency in Excel / Google Sheets for reporting and analysis.
  • Strategic thinker with strong commercial acumen.
What do we expect from our team?At Campfire we are committed to providing all our campers with a healthy, safe and supported work environment, where everyone is able to be themselves, work freely and express their creative passion. We do ask that in order for us to do so, you comply with our behaviour expectations.Our values?Campfire share their values, not as words on a wall but as something we naturally live and breathe every single day, and as part of our recruitment process we will ask specific questions around culture to ensure all new campers are aligned with our three core values: Clarity, Honesty & Integrity | Exceeding Expectations | First-Principle ThinkingWhat do we offer our team?
  • 25 days annual leave, plus Bank Holidays, christmas shutdown, the day for your birthday
  • Loyalty Holidays (accrue 1 extra day per anniversary year up to 5 extra days)
  • X2 wellness days or £100 allowance
  • Hybrid working (2 days in the office, three days from home)
  • Flexi-hours, our full hours are 9-5:30, but core hours are 10-4:00, the remaining hours outside of this (if you're an early bird or night owl) are up to you to decide when to work
  • Discretionary Bonus (this will be part fixed salary % and part flexi % based on performance metrics - all bonuses are subject to business performance)
  • Campfire value awards
  • Free fruit, snacks and plenty of beverages to keep you full for the day
  • Regular social events including the big summer and christmas parties
  • Enhanced maternity, paternity, adoption leave, shared parental and fertility journey support policies
  • Enhanced company sick pay
  • Employee assistance programme - with access 24hrs a day on an array of topics that you may benefit from seeking additional support.
Equal Opportunities StatementCampfire believes that everyone should be treated with respect and dignity, and that’s why we embrace equity as part of our values. We strive to prevent discrimination in all aspects of the employee cycle, in particular in the recruitment process. We understand that no “one size fits all” and we are committed to ensuring everyone feels welcome, at ease and supported.Disability Confident EmployerAt Campfire, we are proud to be a Disability Confident Employer. We are committed to creating an inclusive and supportive workplace where everyone can thrive, regardless of disability or long-term health condition.

Campfire Group Ltd