Senior Manager - Demand Partnerships, EMEA

InMobi

  • London
  • Permanent
  • Full-time
  • 1 month ago
About UsInMobi is the leading provider of content, monetization, and marketing technologies that fuel growth for industries around the world. Our end-to-end advertising software platform, connected content, and commerce experiences activate audiences, drive real connections, and diversify revenue for businesses everywhere.InMobi Advertising is an end-to-end advertising platform that helps advertisers drive real connections with consumers. We drive customer growth by helping businesses understand, engage, and acquire consumers effectively through data-driven media solutions. Learn more at .Glance is a consumer technology company that operates disruptive digital platforms, including Glance, Roposo, and Nostra. Glance's smart lockscreen and TV experience inspires consumers to make the most of every moment by surfing relevant content without the need for searching and downloading apps. Glance is currently available on over 450 million smartphones and televisions worldwide. Learn more at .Born in India, InMobi maintains a large presence in Bangalore and San Mateo, CA, and has operations in New York, Singapore, Delhi, Mumbai, Beijing, Shanghai, Jakarta, Manila, Kuala Lumpur, Sydney, Melbourne, Seoul, Tokyo, London, and Dubai. To learn more, visit .Who are we and What do we do?InMobi Group's mission is to power intelligent, mobile-first experiences for enterprises and consumers. Its businesses across advertising, marketing, data and content platforms are shaping consumer experience in a world of connected devices. InMobi Group has been recognized on both the 2018 and 2019 CNBC Disruptor 50 list and as one of Fast Company's 2018 World's Most Innovative Companies.What's the InMobi family like?Consistently featured among the “Great Places to Work” in India since 2017, our culture is our true north, enabling us to think big, solve complex challenges and grow with new opportunities. InMobians are passionate and driven, creative and fun loving, take ownership and are results focused. We invite you to free yourself, dream big and chase your passion.What do we promise?We offer an opportunity to have an immediate impact on the company and our products. The work that you shall do will be mission critical for InMobi and will be critical for optimizing tech operations, working with highly capable and ambitious peer groups. At InMobi, you get food for your body, soul, and mind with daily meals, gym, and yoga classes, cutting-edge training and tools, cocktails at drink cart Thursdays and fun at work on Funky Fridays. We even promise to let you bring your kids and pets to work.About the RoleThis role has a three-part focus: * Manage regional DSP and exchange bidder (SSP) relationships, while developing and executing a strategy to grow revenue from global partners with EMEA budgets.
  • Lead bidder development in EMEA by sourcing and managing new DSP/SSP partnership opportunities. Thoroughly vet net-new DSP integration opportunities and have an informed POV on the expected ROI for InMobi.
  • Collaborate with InMobi's Programmatic Trading Desk and Agency Development teams to activate new deals and auction packages for brand direct, agency and DSP buyers in EMEA.
You'll be responsible for achieving quarterly revenue goals by driving quarter-over-quarter EMEA gross revenue growth and defining the strategy to scale the business. Compensation is based on book-of-business goals and regional gross revenue.You are a self-starter who can drive revenue-generating workstreams both internally and externally. You are the owner of the InMobi Exchange in region - and will be seen as it both internally and externally. You have deep programmatic expertise and a vast industry network that you will leverage on a daily basis.Key Responsibilities
  • Manage and grow EMEA-based demand partnerships (DSPs and SSP bidders). As the owner of the partnership, you're responsible for driving all communication, revenue and product strategy.
  • Have a thorough grasp on the partners you manage and can articulate in detail the opportunities and challenges for each of them.
  • Strengthen relationships with London-based DSPs, exchange bidders and regional trading teams of global partners - e.g. TTD, DV360, Magnite.
  • Own bidder development and manage a pipeline to take from prospecting all the way to MSA execution and to SE for integration and go-live.
  • Support the EMEA Agency Dev and Trading Desk team efforts, upselling Auction Packages, Standard Deals, hosting lunch & learns, etc.
  • Surface regional insights and revenue trends on a weekly basis
  • Analyze spend patterns, gaps, and advertiser churn.
  • Run QBRs with in-region partners and own ongoing communication - scheduling regular partner calls, product-to-product syncs, and logging it all in Salesforce.
  • Identify compliance requirements that need to be rolled out across the global DSP and exchange bidder partnerships e.g. GDPR, EMEA consent, and project manage these key initiatives across the wider demand partnerships team.
  • Identify product requirements to unlock spend and prioritize accordingly with the product team, ensuring that specific feature requirements are baked into the product roadmap.
  • Drive adoption of all channels: App, CTV and Web across all identified partnerships - EMEA demand is stronger in those regions.
Required Qualifications
  • 8+ years of experience in programmatic advertising, preferably in a brand DSP, CTV or mobile app advertising organization.
  • Proven success in managing and scaling strategic partnerships within the ad tech or brand marketing ecosystem.
  • Experience working with agencies and advertisers directly to influence deal-based media activations.
  • Deep understanding of brand advertising KPIs and desired outcomes.
  • Subject matter expert in brand advertising, CTV and mobile app advertising.
  • Analytical and data-driven, comfortable with dashboards, cohort analysis, and performance metrics.
  • Excellent communication and stakeholder management skills.
  • Ability to thrive in a fast-paced, globally distributed team environment.
The InMobi CultureAt InMobi, culture isn't a buzzword; it's an ethos woven by every InMobian, reflecting our diverse backgrounds and experiences.We thrive on challenges and seize every opportunity for growth. Our core values - thinking big, being passionate, showing accountability, and taking ownership with freedom - guide us in every decision we make.We believe in nurturing and investing in your development through continuous learning and career progression with our InMobi Live Your Potential program.InMobi is proud to be an Equal Employment Opportunity employer and is committed to providing reasonable accommodations to qualified individuals with disabilities throughout the hiring process and in the workplace.Visit to better understand our benefits, values, and more!

InMobi