Senior Account Manager - Digital Healthcare Communications - Global Agency

• A digitally fluent communicator with experience in healthcare communications, and a deep passion for digital and social media excellence. You're excited by the evolving nature of the digital landscape - from the latest AI tools for content creation, generative search optimisation and conversational AI, to immersive digital experiences, interactive content, and emerging healthcare platforms.
• A collaborator and connector - curious, inquisitive, and passionate about creating outstanding, insight-led digital work that drives impact.
• Proactive and solutions-oriented - you take initiative, spot opportunities to drive digital forward, and are comfortable owning client workstreams with minimal oversight.
• Confident communicating digital thinking to non-digital specialists - making the complex simple and helping others feel empowered.
• Ambitious to keep learning and help others grow - motivated by raising the quality of digital output across the team and business.

• Develop integrated, audience-first, data-driven digital strategies for clients across a range of therapeutic areas - supporting awareness, engagement, education, and reputation goals.
• Work alongside healthcare comms experts to concept, create and refine social media and digital-first content that is compliant, impactful and creatively ambitious.
• Collaborate with data & analytics teams to define the right research questions, access meaningful audience insights, and translate findings into actionable strategies and tactical plans.
• Partner with paid media specialists to integrate paid distribution into campaign strategies - ensuring channel mix, targeting and KPIs are aligned.
• Act as an integrated partner to coordinate across practices and specialisms to drive a consistent standard of digital thinking and delivery - contributing to a culture of shared learning, experimentation and ambition.
• Contribute digital thinking to proposals, pitches, and new business efforts - helping the team articulate bold, platform-relevant ideas for healthcare clients.

• Lead the delivery of digital campaigns across social media, paid media, websites, influencer programs, and emerging channels.
• Work with internal analytics and paid teams to track performance and optimise campaigns - helping to turn data into clear narratives and recommendations for clients.
• Explore new channels, platforms, formats, technologies, and tools - bringing learnings and innovations to the team to enhance our digital thinking and outputs.

• Stay informed on digital trends, platform updates, healthcare channel evolutions, and emerging tech - especially in areas like AI, generative search, and immersive tech. Actively share insights and best practices to shape team thinking and future-ready work.
• Champion digital upskilling by supporting and mentoring colleagues.

• 4-6 years' experience in digital/social media strategy and execution within a healthcare communications, PR, or agency environment.
• Experience working across different audiences (HCPs, patients, policy makers, regulators) and a variety of channels (social media, paid, HCP specialist channels etc.).
• Ideally experience working within healthcare and life sciences and understanding of healthcare compliance frameworks and regulations.
• Proven track record of managing multichannel campaigns from conception through execution.

• A friendly and inclusive team with a global reach
• Opportunities to work across multi-market campaigns and collaborate across our Omnicom network
• A clear pathway for growth, development and leadership
• Global mobility and secondment opportunities
• Flexible hybrid working with a culture that truly values work-life balance
• Amazing Culture Club perks - from rooftop yoga to in-house massages
• Comprehensive wellbeing and benefits package (including BUPA, generous parental leave, gym membership, fertility & menopause support)
• Generous holidays, including birthday leave, Christmas closure and sabbatical options

FleishmanHillard