Supporter Acquisition Manager

Office Angels

  • London
  • £48,000 per year
  • Permanent
  • Full-time
  • 20 days ago
Job Title: Supporter Acquisition Manager - Public GivingLocation: Hybrid / City of London - office-based Tuesdays and ThursdaysContract Details: PermanentSalary: Up to £48,000 DOEBenefits:
  • 25 days annual leave increasing with service + bank holidays
  • Life assurance x4 annual salary
  • EAP programme
  • Flexi-time
  • Matched employer contribution pension scheme up to 10%
  • Interest free season ticket loan
  • Cycle to work scheme
  • Free eye tests
  • Plus more 🤩
About this role:As a key member of the Fundraising & Communications division, you will lead the recruitment of new individual supporters through diverse fundraising products and multi-channel campaigns, both online and offline. Part of the Marketing & Engagement team, you'll use data-driven insights to plan, execute, and refine strategies, while managing budgets, campaigns, stakeholders, partners, and creative output. Strong communication, relationship management, and multi-channel marketing expertise are essential.Responsibilities:
  • Develop & deliver a long-term supporter acquisition strategy which aligns with the wider Fundraising & Communications strategy to create growth
  • Leading acquisition budgeting and forecasting by working with internal and external stakeholders to determine opportunities for investment and expected returns
  • Projecting long-term ROIs and planning and modelling supporter journeys
  • Establishing KPIs, monitoring, analysing and reporting them across campaigns
  • Collaborating on integrated campaign planning to maximise the value of owned, earned and paid media together for fundraising outcomes
  • Tendering for key supplier partners and negotiating cost-effective contracts
  • Overseeing creative design and production for all supporter acquisition activity
  • Liaise with the Content Producer to ensure we have strong content for acquisition
  • Monitoring acquisition activity on a regular basis and working with partners and internal colleagues to optimise activity to secure the best possible returns
  • Overseeing a portfolio of supplier partners and ensuring their excellent management
  • Training fundraising staff as necessary to a high standard
  • Work with the Data & Insight Manager to obtain relevant insight and data selections
  • Provide a regular internal overview on performance to internal stakeholders
  • Protect and develop the brand, ensuring usage is within guidelines
  • Setting up campaigns and project managing their effective commencement
Requirements:
  • Experience of managing large customer or supporter recruitment budgets
  • A thorough understanding of the principles of direct and digital marketing, customer or supporter development and supporter or customer care
  • Experience in developing and overseeing acquisition campaigns for a diverse range of audiences
  • Experience of reviewing, developing and delivering integrated strategic supporter journeys, with experience of overseeing the development of direct response creative, copy and design
  • Key stakeholder engagement skills
  • End-to-end project management experience
  • Innovation experience including product development
  • Experience of working with a range of fundraising channels and suppliers
  • You lead by example and are both a results driven and empathetic leader
  • You enjoy building relationships with a diverse range of stakeholders and colleagues
  • Able to work collaboratively and be a supportive and effective team member
  • Able to display initiative and work with minimal supervision and manage own workload
Office Angels is an employment agency and business. We are an equal-opportunities employer who puts expertise, energy and enthusiasm into improving everyone's chance of being part of the workplace. We respect and appreciate people of all ethnicities, generations, religious beliefs, sexual orientations, gender identities, abilities and more. By showcasing talents, skills and unique experiences in an inclusive environment, we help individuals thrive. If you require reasonable adjustments at any stage, please let us know and we will be happy to support you.Office Angels acts as an employment agency for permanent recruitment and an employment business for the supply of temporary workers. Office Angels UK is an Equal Opportunities Employer.By applying for this role your details will be submitted to Office Angels. Our Candidate Privacy Information Statement explaining how we will use your information is available on our website.

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