Event Marketing Manager

London
Permanent
Full-time

20 days ago
Apply easily

An established global B2B events company producing high quality, senior-level business conferences is looking for an experienced B2B Event Marketer. You’ll be uncovering consumer insights and delivering creative marketing campaigns for live and virtual events; lectures; courses and webinars. This is a great opportunity to extend your skills as you’ll be of a highly-effective team innovating and implementing all parts of the marketing mix. Whatever skills you don’t have, you’ll learn here!Brand Marketing Manager – benefits

Up to £43k starting salary with c£6k profit-share in year one
An intellectually stimulating and financially rewarding role with significant development prospects
Flexible working with WFH
International travel
Pension scheme with matched contributions
Open plan, light office with well-stocked fridges with staples for hot drinks and beers for regular office drinks.
Choose how to get involved, whether with weekly football and netball teams, the fantasy football team or fundraising events for the company charity.

Brand Marketing Manager – Responsibilities

Developing and implementing marketing for live and virtual events, webcasts, thought-leadership reports and industry content
Investigate, test and roll out ideas for building your community, engaging with prospects and cross-promoting products
Develop strategies and tactics to drive web traffic, monitor and implement improvements for SEO and set up tracking systems for all online marketing activities
Design and implement Social Media strategy and research current social media trends
Generate, edit, publish and share engaging content daily (eg. original text, images & videos)
Analyse how the brand is positioned and develop targeted consumer insights
Manage Social Media accounts design e.g. Facebook timeline cover, profile pictures etc
Collaborate with the design department to produce promotional materials

Brand Marketing Manager – Requirements

Strong academic record with minimum 2:1 degree
Proven experience as an Event B2B Marketing Manager, Senior Event Marketing Executive or similar
Strong communication and interpersonal skills
Experience with one or more of:
Salesforce
Marketing automation technology
Social Media campaigns
SEO/SEM
Google Analytics
Analytical and database tools
HTML and WordPress
Google Adwords
A/B and multivariate experiments
Comfortable working with numbers and making sense of metrics
Organisational and time-management abilities

This is a fantastic opportunity for an ambitious individual to develop their career and learn new skills at a company with well-established products and which is thriving despite the current challenges. Great career progression potential - promotion is invariably internal. If you'd like to know more, please send a CV ASAP.| Marketing automation | SEO | PPC | Salesforce | Social Media Marketing

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