Exciting and varied Senior Events Marketing Exec role. A great opportunity for an ambitious B2B marketer with a real eye for results!Senior Marketing Executive £32K to £36K London & hybridThe CompanyLeading global market intelligence business that produces publications, information services and events to help make business decisions. Lovely team in a collaborative environment that encourages growth and development.The RolePlan and implement marketing activity to promote attendance at the events across a variety of marketing channels: email, digital, social, PR, search, display, partnershipsHands on delivery of much of the activity, as well as working alongside in-house specialists and external agenciesStrong project management skills to deliver work with many moving partsResults driven, always looking for ways to improve your digital and offline marketing activity and not afraid to take risksAbout YouSolid experience as a marketing executive delivering a high volume of effective marketing activity across channels, ideally B2B and/or eventsGood understanding and experience of using marketing technology - CRM and email broadcast tools in particularExperience across a range of digital and offline channels including email, SEO, PPC, social media, PR, brochures and other collateralAble to demonstrate how you've designed and implemented multi-channel campaigns to deliver great resultsKnowledge of how to design tracking and reports with feedback cycles to ensure activity is measurable and insights are actionable.Skills in writing good quality marketing copy.
