Marketing Programme Manager
- London
- Permanent
- Full-time
Location: Shoreditch (Hybrid - 2-3 days per week onsite)
Duration: 12 months contract (Mat. Cover)Description:
- As the Client's Marketing Manager, you will lead strategic alignment and execution of client's internal martech transformation initiatives across international markets.
- This role is pivotal in ensuring that the International team's voice is represented in corporate planning, and that we are aligned with our fiscal priorities.
- You will work closely with corporate and regional stakeholders to drive visibility, accountability, and adoption of AoA programs, while championing client's own technologies and marketing excellence.
Strategic Leadership & Alignment
- Lead the AoA core team's strategic planning and ensure alignment with fiscal goals.
- Represent International in corporate forums, ensuring feedback loops are closed and regional needs are addressed.
- Spearhead leadership steering group updates, providing executive summaries and progress reports.
- Develop and execute a fiscal-year plan aligned with AoA priorities.
- Drive regular reporting and check-ins to track progress and surface risks.
- Drive internal visibility of AoA wins through compelling sizzles, TEAMS posts, newsletters and other format
- Coordinate dependencies across upstream and downstream teams to ensure seamless execution.
- Engage with key stakeholder teams across regions and functions-no surprises.
- Cascade leadership messaging and ensure consistent communication across teams.
- Attend CZ cohort meetings and focus groups to align on product priorities and use cases.
- Champion product adoption and sustainment across International.
- Drive assessment of product fit for GMO and communicate adoption expectations.
- Support enablement activities and unblock teams as needed.
- Provide employee feedback and insights to product and program governance teams.
- Identify value stories and celebrate successes to build momentum and visibility.
- Proven experience in strategic marketing, operations, or program management within a global matrixed organization.
- Strong understanding and experience of Martech and Adtech solutions.
- Exceptional communication and stakeholder management skills.
- Ability to synthesize complex information into executive-level summaries.
- Experience with cross-functional leadership and influence without authority.
- Familiarity with client's initiatives and Customer Zero programs.
- Experience working with international teams and navigating cultural nuances.
- Strong analytical mindset with the ability to identify risks and opportunities early