
Head of Marketing | London/New York | MT9738
- London
- £100,000 per year
- Permanent
- Full-time
- Lead the end-to-end marketing function, including planning, performance tracking, and optimisation of integrated campaigns.
- Build and execute targeted marketing strategies for both the US and European markets, with a focus on expanding the US presence.
- Collaborate closely with the Sales and Client Success teams to tailor messaging, outreach, and enablement materials for the US market.
- Partner with the Strategic Lead, Brand and Culture, to ensure messaging consistency and tone across all content.
- Manage and develop a growing marketing team, including a Product Marketing Manager based in London.
- Own digital channels such as paid media, SEO, retargeting, and email marketing, using HubSpot as the primary platform.
- Attend key industry events and conferences in the US to drive brand presence and lead generation.
- Proven experience in private markets is essential, ideally in B2B SaaS.
- A track record of delivering multi-channel campaigns that drive lead generation and enhance brand credibility.
- Strong proficiency with marketing operations tools such as HubSpot, paid digital campaigns, and performance analytics.
- Familiarity with the US market, particularly with targeting GPs and LPs (General Partners and Limited Partners) in private equity.
- Willingness to travel regularly, especially for industry events and conferences in the US.