Senior Content Manager

Zopa

  • London
  • Permanent
  • Full-time
  • 1 month ago
We started our journey back in 2005, building the first ever peer-to-peer lending company. Fast forward to 2020 and we launched Zopa Bank. A bank that listens to what our customers don't like about finance and does the opposite. We're redefining what it feels like to work in finance. Our vision for a new era of banking puts people front and centre - we've built a business that empowers everyone to aim high, every day, to move finance forward. Find out more about our fantastic offerings at !We're incredibly proud of our achievements and none of it would be possible without the amazing team here. It's not just industry awards we're winning, we've also been named in the top three UK's Most Loved Workplaces.If you embrace unconventional challenges, are unafraid to think differently and are driven to make an outsized impact, you'll thrive here at Zopa, so join us, and make it count. Want to see us in action? Follow us on Instagram @zopalifeWe're building a better bank, and content is one of our most powerful tools for growth and trustAt Zopa, we're reshaping how we show up to customers across every digital touchpoint - from first impression to product experience. Our website, app and CRM channels are now key growth drivers and strategic levers.We're looking for a Senior Content Manager to help us deliver a joined-up, effective and human content experience. You'll be hands-on with content creation, but also own messaging frameworks, influence cross-functional teams and shape how we scale.You'll start by supporting multiple product areas and then become the go-to content owner for one of our core verticals. You'll help define how Zopa's products are experienced by what we say - not just how we say it - and ensure consistency and clarity across the journey.This is a strategic, high-impact role for someone who thrives at the intersection of product, performance and brand. You'll be joining a collaborative, forward-looking team with the ambition to set a new benchmark for fintech content in the UK.What you'll be doing
  • Own content planning and prioritisation for one or more product areas, aligning with product, UX, CRM, SEO goals and OKRs
  • Plan, write and optimise content across the website, CRM, app, help centre and more - with a focus on performance, clarity and tone
  • Collaborate with product managers, designers, product marketers and CRM to shape journeys and build compelling user experiences
  • Help define and evolve messaging frameworks and product propositions that bring Zopa's offering to life
  • Act as the content lead in cross-functional squads, representing content in roadmap planning, discovery and delivery
  • Audit and improve content based on what resonates and performs
  • Apply insights from A/B testing, UX research and analytics tools to structure and iterate content
  • Champion Zopa's tone of voice - ensuring it's applied confidently and consistently across platforms
  • Contribute to raising the bar - offering feedback to freelancers or peers and helping codify content best practice
  • Work with the social media manager to ensure messaging is consistent across campaigns (you won't write social copy, but you'll advise on tone, claims and alignment)
What we're looking for
  • Experience leading content across a product or channel area, ideally in a fintech, digital or fast-moving environment
  • Strong editorial skills - able to simplify complex ideas and structure content that's engaging and effective
  • Strong creative and editorial instinct - able to recognise what makes content effective, adapt tone confidently across different touchpoints, and bring product storytelling into the user experience
  • A sharp eye for what 'great' looks like - confident shaping content that feels human and engaging, and able to guide others to raise the bar across platforms
  • Comfortable owning a roadmap and proactively identifying opportunities using analytics, SEO data and user research
  • Familiarity with Google Analytics, engagement metrics and A/B testing platforms
  • Working knowledge of SEO principles - and experience partnering with SEO teams or agencies
  • A collaborative mindset - confident working with product, UX, compliance, CRM, PR and creative
  • An appreciation for how tone of voice brings a brand to life - and the skill to write within one that's already defined
  • You take ownership of your work and care about how it performs once it's live -
  • You're comfortable in a fast moving environment - ready to adapt when priorities shift and excited to shape how things are done
  • Confident giving feedback and helping others improve - even without formal line management responsibilities
What success looks like:
  • Content leadership and collaboration: Lead the content workstream for your area, delivering high-quality work on time, and contributing to operational and strategic planning
  • SEO and performance: Collaborate with our SEO agency to improve rankings, grow traffic and build high-performing content journeys
  • Conversion: Launch and optimise content that drives measurable improvements in user conversion across the funnel
  • App experience: Ensure in-app content supports clear, trustworthy decision-making and feels aligned with the Zopa experience
  • Cross-platform consistency: Champion clarity and consistency of messaging across web, CRM, app and social - especially where the product is referenced in multiple places
#JR-LH1We're on the move!Towards the end of 2025 Zopa will be relocating to a brand-new headquarters at 20 Water Street in Canary Wharf. The 44,000 square foot workspace will foster collaboration and inspire creativity for our 900 employees amidst our 2025 growth blitz.At Zopa we value flexible ways of working.We value face-to-face collaboration and a good work-life balance. This hybrid role requires you to come to our London office 2-3 days a week.You'll also have the option of working from abroad for up to 120 days a year!* But no matter where you are, we'll make sure you've got everything you need to thrive, both in your work and home life, from day one.*Subject to having the right to work in the country of choiceDiversity StatementZopa is proud to offer a workplace free from discrimination. Diversity of experience, perspectives, and backgrounds leads to better products for our customers and a unique company culture for our people. We are made up of nearly 50 nationalities, have a DE&I forum made up of Zopians wanting to make a difference and we are proud of our culture where everyone can bring their full self to work. Our approach to DE&I is reflected in our hiring process so please let us know if you require any reasonable adjustments.

Zopa