Marketing Executive
- Aldridge, West Midlands
- £28,000 per year
- Permanent
- Full-time
Salary: £28,000 per annumHybrid working: 3 days in the office, 2 days from homeContract Type: Full Time, PermanentLocation: Aldridge, WalsallHours: 8:30am - 5:00pm, Monday to Friday (can be slightly flexible with these hours)Start Date: ASAPAs Marketing Executive, you'll support the Head of Marketing in delivering a wide variety of campaigns and initiatives designed to drive business growth, enhance brand visibility, and engage customers. From managing digital platforms to crafting impactful content, you'll play a vital role in ensuring all marketing activity is consistent, professional, and effective.This is a hands-on, varied position where no two days are the same - perfect for someone who enjoys both creativity and strategy.Excellent Benefits
- 25 days holiday + bank holidays, with buy & sell scheme
- Pension, life assurance & wellbeing programme
- Employee discounts & cycle-to-work scheme
- Free on-site parking & regular team socials
- Ongoing training and career development opportunities
- Assist in developing and delivering the marketing strategy.
- Manage and grow digital channels including social media, websites, and email campaigns.
- Create compelling content such as blogs, case studies, brochures, exhibition assets, and digital campaign materials.
- Drive traffic and lead generation through SEO, PPC, and social media.
- Capture and edit photography and video content for multi-channel use.
- Analyse and report on performance using tools such as GA4, WordPress, SEMrush, and Hootsuite.
- Collaborate with agencies, stakeholders, and internal teams to deliver high-quality campaigns.
- Stay up to date with the latest marketing trends and best practices.
- A degree in Marketing, Communications, Media, or similar - or equivalent experience.
- Minimum 3 years' broad marketing experience (social, content, PR, design, events) if no qualification.
- Excellent content writing skills with SEO knowledge.
- Proven experience managing social media channels and communities.
- Competence with analytics tools (GA4, Google Tag Manager, email/social insights).
- Familiarity with WordPress CMS and CRM systems (Sugar CRM is a bonus).
- Experience running Google Ads and paid social campaigns with a focus on ROI.
- Good working knowledge of Adobe Creative Suite or Canva.
- Strong stakeholder management and agency liaison experience.