
Platform Executive, EMEA
- Weybridge, Surrey
- Permanent
- Full-time
- Work with the Global Cruising Power teams to understand customer expectations, requirements and business values for platform features.
- Evaluate best practice and most cost-effective translation process once in bau at market level.
- Develop a roadmap (at market level), objectives and milestones with involvement from all relevant stakeholders (internal and external) and alignment with the product technology roadmap.
- Create and maintain timing plan to support launch of CP tool in each EMEA Market.
- Work with Trade Marketing teams to produce in Market Launch collateral & comms plans.
- Evaluate and action training requirements for all EMEA Markets.
- Work with Trade Marketing teams to create monthly content calendar for content management of platforms and align across EMEA
- Lead implementation of all Cruising Power Content at market level once in bau as supplied by trade marketing teams, including all copy, banners and other trade collateral items.
- Copywriting responsibilities across Trade communications and other trade toolkits including translations
- Develops a content library for training material and ensures information is updated regularly
- Ownership of all content updates on the EMEA online portal, including loading of new assets and imagery, campaigns collateral and training modules.
- Development of new landing pages for ship or product launch
- Monitor key performance indicators (KPIs) related to Trade Platform usage and content effectiveness, and implement necessary improvements based on data analysis.
- Marketing or Business Degree
- Digital Content Creation and copy writing
- Proven success in a Trade Market/Support role (minimum 2 years)
- Experience of working in a multi-channel matrix organization
- Highly motivated cross functional and visionary specialist
- Knowledge of Platform and design, wireframe, development and maintenance
- Knowledge and experience of digital tools
- Capable of working in a fast-paced department
- Creative outlook with experience in proof reading and high attention to detail
- Highly organised and capable of juggling many tasks at once whilst working to deadlines
- Highly motivated with a `can do' and think out of the box attitude
- Ability to work on own but also within a team
- Ability to understand reporting, mine and action that data accordingly to relevant audiences
- Good at identifying the problems and finding the solutions
- Data management via CRM (Hubspot preferable)
- Adobe Management
- Excellent written and verbal communication
- Strong relationship builder