Social Media Executive

IG Group

  • London
  • Permanent
  • Full-time
  • 11 hours ago
Job Title Social Media ExecutiveJob DescriptionSo, who are we?We're IG Group. We are a publicly-traded FTSE250 FinTech company who run mobile, web and desktop platforms that help our clients trade stocks & shares, leveraged products, Futures & Options and Crypto.We are ambitious. Over 340,000 people already use our platforms. We're global with offices in 18 countries and products in 16 regions. We're hungry to move faster, ship better product for our customers and grow our user base. We believe in high autonomy, and we want people who are looking to do things differently in order to create better experiences for our customers.We work in cross-functional teams and are laser focused on increasing the number of active clients we serve to drive sustainable growth.Your teamThis role is part of our Content and Social team. They are responsible for building the profile of IG, driving Brand Awareness and ConsiderationYour role in the Team's SuccessWe are seeking a dynamic and creative Social Media Executive to join our Social Content team at our UK investing and trading platform. This role is perfect for someone passionate about finance and social media who wants to make investing and trading accessible and engaging for our growing community.You will be responsible for transforming our premium content from our Live Trading Show, Investing Podcast and Influencer content into compelling social media content across multiple platforms, while driving organic growth and engagement.What you'll doSocial Content Creation
  • Write compelling post descriptions, captions and develop thumbnails that drives engagement
  • Own the “last step” - ensuring you have all elements to be able to post content as per content calendar
  • Transform content from Live Trading Show and Investing podcast into engaging social media posts for our community
  • Repurpose content to suit platform-specific formats
  • Work closely with the Social Media Manager during peak campaign periods to develop and execute compelling material
  • Ensure all content aligns with FCA guidelines and financial services regulations
Channel Optimisation & GrowthMaster each platform's unique formats, features, and audience preferencesOptimise content specifically for each channel's algorithm and best practicesKnowledge of YouTube SEO best practices (titles, tags, retention strategies) and Shorts optimisationImplement strategies to boost organic reach and engagement across all platformsHelp run A/B test on content formats, posting times, and messaging approachesStay current with platform updates, trends, and best practices. As well as what our competitors are doing.What you'll need for this roleRequirementsExperience: 2-3 years in social media marketing, preferably in financial services, fintech, or B2C sectorsFinancial Interest: Genuine interest in finance, investing, and financial marketsPlatform Expertise: Proven experience managing accounts across Meta, TikTok, YouTube, LinkedIn, and XContent Creation: Strong copywriting skills and experience with visual content creation toolsTechnical Skills: Experience with basic graphic design softwareDesirable SkillsVideo editing experience (Adobe Premiere, Final Cut Pro, or mobile editing apps)Understanding of financial services marketing regulations and FCA guidelinesExperience with live streaming or real-time content creationBackground in financial services, trading, or investment educationPersonal QualitiesCreative Mindset: Ability to transform purpose created content into Social Optimised assets.Trend Awareness: Finger on the pulse of social media trends and internet cultureAdaptability: Comfortable working in a fast-paced environment with changing prioritiesDetail-Oriented: Meticulous attention to compliance and brand guidelinesCollaborative: Works well with content creators, designers, and marketing teamsHow we workWe try to take a thoughtful approach to our ways of working as a company. We follow a hybrid working model with 3 days in the office -- which we think balances the need to collaborate effectively and connect with each other. When it comes to how we deliver, there are 5 things we want everyone to do to drive high performance, better learning and career satisfaction:
  • Lead and Inspire: Drives trust, alignment, and enthusiasm
  • Think Big: Focus on the problems that most impact commercial outcomes
  • Champion the client: Understand and prioritise client's needs
  • Deliver at pace: Push for fast, sustainable growth;
  • Raise the bar: Take ownership, be accountable and share feedback
We believe that diversity is vital to success, it fuels creativity, drives innovation and sets us up for global success. We're committed to building teams with a variety of perspectives and skills to help us realise our vision and strategy, that's why we encourage applications from people with diverse backgrounds and experiences to join us on this journey. Learn more about our D&I approach .The PerksYour growth fuels our success! Thrive with tailored development programs, mentoring opportunities with leaders, and clear career progression. Expand your network through committees, sports and social clubs. Enjoy extra time off for volunteering and community work.As well as having the chance to attend regular social events and join special-interest groups, you get an attractive selection of benefits working with IG:
  • Matched giving for your fundraising activity
  • Hybrid model - 3 days in the office
  • Performance-related bonuses
  • Pension, insurance and medical plans
  • Career-focused technical and leadership trainings in-class and online, incl. unlimited access to LinkedIn Learning platform
  • A day off on your birthday
  • Two days’ volunteering leave per year
Learn more about the Perks !Join us for this exciting journey. Apply now!Number of openings 1

IG Group