CRM Campaign Executive - 6 Month FTC

William Hill

  • Leeds
  • Permanent
  • Full-time
  • 1 month ago
Job descriptionThis is an opportunity to join the team at a pivotal point in its development, and be part of the change that we are seeking to create. You'll report directly to our Senior CRM Campaign Manager and will be responsible for leading the execution and delivery of in-life gaming communications. You'll collaborate with the rest of the CRM Campaign Management team, CRM Strategy team, commercial and operations to plan, brief, activate and evaluate the communications plan. You'll also focus on test & learn to build on continuous improvement and optimisation of communications.This role is central to the CLCM team's ambition to leverage best in class thinking and delivery, becoming a centre of excellence within the business, driving value both for customers and the organisation through automated communications that bring the brand to life in a way that is personalised to customers' preferences, lifestages and the actions that we want them to take.What you will be doing
  • Manage our weekly planning cycles for Gaming at William Hill to ensure that our activity is running smoothly to time and budget.
  • Contribute to the gaming delivery for all customers, liaising with other teams such as Data & Delivery and our central CRM ops function to ensure that plans are executed flawlessly.
  • Be comfortable with data and able to recommend tactical tests to ensure that we are continuously improving.
  • Have meticulous attention to detail to review, proof and approve communications ready for broadcast.
  • Work with our in-house experts on our targeting and creative technologies, to stretch their capabilities to give our customers truly amped up experiences.
  • Represent this activity in clear and compelling ways that can be cascaded through the business and upwards.
  • Work closely with our Safer Gambling and compliance teams to ensure that all the above is carried out to the highest possible standards of safety for our customers.
  • Key to this role is the ability to be comfortable with and participate in significant change, seeking clarity in often ambiguous situations.
Who we are looking for
  • Knowledge of CRM related systems and processes, communications delivery environments.
  • Work in complex matrix managed environments with a proven ability to manage stakeholders.
  • Proven track record of driving commercial success whilst putting the customer at the heart of communications, gained in a similar position agency or client side.
  • Previously used Moveable Ink technology or similar (desirable).
  • Familiar with GDPR & can navigate other regulatory requirements.
  • Technical knowledge of databases, HTML, JAVA & ESPs.
What we offerOur roles offer more than just a job, you'll become part of our evoke family! We have created an environment where our people can thrive. Check out some of the fantastic benefits on offer-Financial: Competitive salary and bonus schemesHybrid working: Our employees can work from home up to 80% of the time with 20% of office time built in to ensure we get some face-to-face collaborative team time - and the chance for a coffee and a catch-up!Holiday entitlement: You'll be entitled to 25 days holiday, plus 8 bank holidays and an extra day for your birthdayPerks and discounts: Discounts at a range of high-street retailersFamily support: Industry-leading maternity and paternity leave and paid time off if you have caring responsibilitiesHealth & wellbeing: Tools and services to help support your well-being, including support with mental health and financial education. You will also have access to gym discounts and our cycle to work schemeTravel card: Enjoy access to our heavily discounted Zone 1-6 Oyster card for convenient commutingHealthcare: We prioritise the health and well-being of you and your loved ones, offering comprehensive healthcare benefits (or a cash alternative)Pension package, income protection and life assurance: Safeguarding your financial future and offering peace of mindMore about evokeWe're a business that embraces change and progress. The power behind big name brands William Hill, 888 and Mr Green, evoke is the new name for 888 Holdings. Marking a new sense of purpose, direction and ambition for the business, there couldn't be a more exciting time to join us as we accelerate our journey to bring even greater delight to our customers with world-class betting and gaming experiences. That's the future. That's evoke.At evoke, you'll benefit from flexibility and a culture built on trust. We'll give you the space to be yourself and the tools you need to protect our customers while they play. We'll invest in your future to help you develop your unique strengths and build a career that's right for you.ApplyAt evoke, we prioritize diversity, equity, and inclusion for the benefit of our company, employees, and communities. We foster a welcoming and safe workplace that values all forms of diversity and provides opportunities for growth.Sound good? Then you belong at our place! The first step in the recruitment process is kickstarting your application, followed by an initial screening call and an interview stage.Apply today to kickstart your application with the evoke Family!Business evoke

William Hill