Senior Digital Product Manager
Pinter
- London
- £65,000-75,000 per year
- Permanent
- Full-time
- Own the customer journey – From first touch to loyal subscriber, design and optimize every digital interaction across web, app, email, and more.
- Drive the digital product strategy – Build and execute a roadmap across acquisition, onboarding, retention, loyalty, and engagement.
- Use LTV/CAC as your compass – Optimize every initiative to improve customer lifetime value and payback on acquisition.
- Improve acquisition metrics – Increase conversion of higher-value customers and grow AOV by designing compelling propositions and funnel flows.
- Improve retention metrics – Reduce churn, increase product usage, and drive NPS by solving core customer problems.
- Advocate for the customer – Run qualitative and quantitative research to uncover friction points, motivations, and unmet needs.
- Deliver impactful product experiences – Write clear specs, prioritize ruthlessly, and guide cross-functional teams from concept to release.
- Design and prototype – Use Figma or similar tools to visualize ideas and test concepts.
- Partner across the business – Work closely with marketing, CRM, and brand teams to deliver consistent, compelling experiences across all channels.
- Turn insights into action – Use our data platform and behavioral machine learning to power personalization, recommendations, and decision making processes.
- Own performance – Drive KPIs including CAC, LTV, retention, NPS, onboarding success, and more.
- Optimize lifecycle touchpoints – Design CRM and app-based flows to drive engagement, retention, and reactivation.
- Experiment at the top of the funnel – Collaborate with growth marketing on value propositions, offers, and landing pages that improve conversion and lower CAC.
- Create interfaces for higher-value propositions and experiences – Develop differentiated features and journeys that unlock premium value and increase customer lifetime value.
- Own the interface between product and marketing systems – Ensure seamless integration and collaboration between our digital products and platforms like Meta, Google and Klaviyo.
- 5+ years in digital product roles, with proven success in DTC, subscription, or retention-heavy businesses
- Proven ability to drive growth through customer-centric product thinking
- Strong track record across the full product lifecycle: acquisition, onboarding, engagement, retention
- Experience using customer research to inform roadmap decisions
- Hands-on skills in writing user stories, creating wireframes, and prototyping
- Deep understanding of CX and UX principles, with a bias toward execution
- Comfortable navigating ambiguity, with strong prioritization and trade-off skills
- Fluent in data – comfortable analysing data, designing dashboards, cohort analysis and experimentation methodology
- Familiarity with tools like Shopify, Klaviyo, Segment/Snowplow, Amplitude, Figma, Jira
- Understanding of software development principles and architectural awareness
- Confident communicator and collaborator with cross-functional leadership experience