Head of Marketing and Communications

• Develop and lead our marketing approach, working closely with the MD and Sales Director.
• Working closely with the Sales Director - designing and implementing our Marketing strategy with the engagement with all our key stakeholders
• Management of campaigns that are integrated with our sales strategy including content creation, brand positing, ROI targets and budget management
• Working with the sales and finance teams - provide competitor and market insights based on continuous research of the markets we operate in
• Support and where necessary lead our brand and team at external events and dinners
• Leadership of the internal marketing resources and any external third parties used

• Working closely with the MD and HR Director - shaping executing a communications plan that helps to engage our current and future workforce across the Group.
• Working closely with the HR team, to design and execute an engagement plan that promotes us as a great place to work & have a career with our target labour markets, including EVP, local community engagement, early careers opportunities and STEM outreach
• Leading on all forms of direct communication to our people to enable them to be informed and engaged in our future. This includes direct leadership communication & engagement events e.g. townhalls, digital communication of key messages, active engagement of our non-IT industrial people, maintaining content on intranet
• Supporting all internal communications during periods of change or during an event that risks our business continuity.

• Proven examples of creating a marketing strategy that is integrated with sales growth targets
• Can demonstrate ROI for campaigns
• Experience leading a marketing team in a B2B and B2C industry
• Able to demonstrate positive impact made from communications strategy for existing employees

Michael Page