Growth Marketing Director

Future plc

  • Bath
  • £70,000-80,000 per year
  • Permanent
  • Full-time
  • 2 months ago
Job Description:We're looking for someone to lead the commercial engine behind Future's subscription growth.The Growth Marketing Director is a senior hire who will run two cross-functional squads, oversee our digital performance marketing strategy, and build the systems that allow us to scale subscriber acquisition efficiently across our portfolio.You will build on real momentum: strong brands, a scaled subscriber base, and meaningful investment already in place. The brief now is to sharpen, accelerate, and scale what works-commercially and operationally. Our brands are strong, our subscriber base is large, and the leadership support is in place. What we need now is a strategic operator who can bring sharper structure, better attribution, faster testing cycles, and stronger economics to how we grow.This is one of the most commercially impactful roles in the business. The Growth Director will operate with broad influence-across brand, product, editorial, data, and finance-and will be trusted to lead the system that drives acquisition performance, not just the campaigns.What you'll be doingSubscriptions are a top-three strategic priority for Future. We're shifting from fragmented acquisition efforts to a unified, centre-led growth model: a repeatable system built on test-and-learn rigour, full-funnel optimisation, and measurable ROI.Reporting to the Senior Director of Subscriptions, the Growth Director will;
  • Lead performance marketing across UK and US markets
  • Responsible for both Tier 1 brand acquisition and digital growth for Tier 2/3 brands
  • Be the growth marketing center of excellence-providing the infrastructure, playbooks, and insight to help brand teams scale acquisition, inprove customer journeys, and embed test-and-learn rigour
  • Drive CAC:LTV outcomes across the portfolio and report on revenue contribution, growth pacing, and forecast accuracy
Experience that will put you ahead of the curveMust-Have Experience
  • Senior digital growth/performance marketing leader in a scaled DTC, media, or subscription-led business
  • Ownership of large budgets (£5m+ annually) and clear track record improving CAC:LTV
  • Demonstrable experience leading cross-functional growth teams and working across data, creative, lifecycle, and product
  • Familiar with marketing attribution, CRM journeys, CRO, and analytics tooling (e.g. GA4, Looker, CDPs)
Nice-to-Haves
  • Experience managing agency relationships alongside in-house teams
  • Background in content, publishing, or brand portfolios
  • Exposure to US and UK consumer growth dynamics
  • Built or led a centre of excellence in marketing or growth
What's in it for youThe expected range for this role is £70,000 - £80,000This is a Hybrid role from our Bath or London Office, working three days from the office, two from home… Plus more great perks, which include;
  • Uncapped leave, because we trust you to manage your workload and time
  • When we hit our targets, enjoy a share of our profits with a bonus
  • Refer a friend and get rewarded when they join Future
  • Wellbeing support with access to our Colleague Assistant Programmes
  • Opportunity to purchase shares in Future, with our Share Incentive Plan
Internal job family level P3Who are we…We're Future, the global leader in specialist media. With over 3,000 employees working across 200+ media brands, Future is a prime destination for passionate people worldwide looking to consume trusted, expert content that educates and inspires action - both online and off - through our specialist websites, magazines, events, newsletters, podcasts and social spaces.We've got ambitious plans that further build on our growth momentum and unlock new opportunities - and we're looking for driven people who want to be a part of it!Our Future, Our Responsibility - Inclusion and Diversity at FutureWe embrace and celebrate diversity, making it part of who we are.Different perspectives spark ideas, fuel creativity, and push us to innovate. That's why we're building a workplace where everyone feels valued, respected, and empowered to thrive.When it comes to hiring, we keep it fair and inclusive, welcoming talent from every walk of life. It's not just about what you bring to the table - it's about making sure the table has room for everyone.Because a diverse team isn't just good for business. It's the Future.Please let us know if you need any reasonable adjustments made so we can give you the best experience!Find out more about Our Future, Our Responsibility on our website.#LI-Hybrid

Future plc