Head of Product Marketing

Sparta Commodities

  • London
  • Permanent
  • Full-time
  • 5 days ago
Hi, we’re Sparta Commodities!Sparta is the next generation, AI-first commodity trading data platform. Our technology is revolutionising trading workflows, delivering market intelligence that empowers traders and analysts across all energy verticals. Sparta combines the largest selection of broker and pricing data on the market with our news and insight and real time predictive intelligence. Sparta enables traders to make better decisions, faster and with greater conviction.We’ve recently secured a $42M Series B funding round and are scaling aggressively.It’s a great time to join us and build the future of market intelligence for commodity trading.We're looking for a strategic, commercially-minded Head of Product Marketing to own how we position, launch, and grow our products—Curves, Knowledge, Intelligence, and Data API—across personas, segments, and markets.This is a high-impact leadership role that sits at the intersection of product, sales, marketing, and customer success. You'll craft messaging that resonates with quants and traders alike, build enablement that arms sales to win complex deals, and guide go-to-market strategies that drive revenue and adoption.Although we work flexibly, we would expect this role to spend time in our London or Geneva office regularly, and ideally 2 - 3 days a week.What you'll be doing:
  • Own the end-to-end messaging architecture for Sparta’s product suite: Curves (pricing tools), Knowledge (market insights), Intelligence (workflow analytics), and the Data API (quant/data access).
  • Develop segment-specific messaging that speaks to technical and commercial buyers.
  • Articulate differentiated value propositions across commodity verticals without fracturing brand consistency.
  • Translate complex product capabilities into clear, benefits-driven stories.
Go-to-Market Execution
  • Lead strategic product launches in partnership with Product, Sales, and Customer Success
  • Own competitive analysis and strategic response plans (battlecards, objection handling, value wedge messaging).
Sales Enablement & Conversion Support
  • Build a scalable library of high-impact sales assets and product training materials to help AEs, SEs, and CS speak confidently about features, use cases, and differentiation.
  • Collaborate with RevOps to map messaging to deal stages, objection types, and trial usage patterns.
  • Own enablement for new product capabilities
Customer, Market & Persona Insights
  • Run structured customer interviews and win/loss analysis to identify positioning gaps and buyer friction.
  • Build out and maintain detailed persona documents and buyer journeys
  • Conduct competitive landscaping across pricing vendors, market data providers, and in-house models used by prospects.
  • Use insights to guide pricing/packaging proposals and to influence roadmap prioritisation.
Cross-Functional Leadership
  • Be the marketing lead in cross-functional pods for each product module
  • Partner closely with Product on roadmap communications, feature naming, and pre-release feedback loops.
  • Influence long-term strategy for vertical expansion and international GTM.
  • Collaborate with the Demand Gen team to feed top-of-funnel campaigns with persona-specific product stories and use-case hooks.
Metrics & Optimisation
  • Track adoption, engagement, and commercial performance of product features post-launch.
  • Measure content and enablement asset usage across the funnel to identify gaps or underutilisation.
  • Report regularly on product marketing’s impact
About you:
  • 6–10+ years of experience in product marketing, preferably in B2B SaaS or fintech.
  • Proven success marketing technical products to technical and non-technical audiences
  • Experience in a startup or scale-up environment; you know how to build from zero and how to scale with structure.
  • Strong writing and storytelling skills, with an eye for clarity and impact.
  • Comfort navigating ambiguity and complexity in fast-moving markets.
  • (Bonus) Exposure to commodities, energy trading, or financial data products.
  • High level of integrity, ethical standards, and alignment with Sparta’s values
Why Join Sparta?
  • Equity in a high-growth, VC-backed company
  • $42M in Series B funding—strong market traction and investment
  • Early-stage growth—build your career as we scale
  • Market-leading product—we are redefining energy trading intelligence
  • Top-tier tools and technology to support your success
Our Culture:At Sparta, our culture is our operating system. Our values aren’t just words on a wall - they’re behaviours we put into practice every day. They shape how we work, make decisions and grow - individually and collectively.We don’t sit back. We move fast, speak up, stay curious, and push together toward real impact.We value courage, ownership, and ambition - the kind that serves the mission, not the ego.These are the principles that define what it means to be Spartans.We live them. We stand by them. We hold each other to them.Our Values:
  • Ask for forgiveness, not permission: We are building a category-defining company, and that requires speed, boldness, and ownership. If you see something that needs doing, do it. Don’t wait. Own it. If it goes wrong, learn fast and fix it. Celebrate initiative. Mistakes are feedback, not failure.
  • Discomfort is where growth happens: Growth doesn’t come from playing it safe. It comes from stretching beyond what you already know. Embrace change, seek new challenges, push your boundaries. We reward those who are brave enough to try, fail, and learn.
  • Stay hungry, ditch the ego: Spartans are ambitious - but for the mission, not for the politics. Leave your ego at the door. Titles don’t matter. Results do. Focus on what drives real outcomes, not what makes you look good. Ambition fuels progress, and humility keeps us grounded.
  • Fall in love with the problem: We exist to solve real customer problems - not to push our ideas. Always start with their needs, not our assumptions. Everything else is noise.
  • Challenge openly, support fully: We grow through truth, not silence. Feedback is a gift - but only when it’s shared with courage and care. Radical candour builds trust. We embrace diverse debate, but once a decision is made, we align and wholeheartedly commit.
Sparta Commodities is proud to be an equal opportunity employer and promotes diversity within its workforce. We are determined that suitably qualified persons will never receive less favourable treatment on the grounds of gender, age, disability, religion, belief, sexual orientation, marital status, race, veteran status or any other basis covered by appropriate law.For traders who want to anticipate future pricing trends and seize opportunities, Sparta provides real-time, actionable market intelligence. Sparta is built by traders for traders and sets itself apart from data analytics providers by giving you forward-looking, actionable insights.

Sparta Commodities