
Product Marketing Executive
- Poole, Dorset
- £25,000 per year
- Permanent
- Full-time
- Develop and execute marketing strategies for products from launch to lifecycle management
- Conduct market research, competitor analysis, and customer insights to inform product positioning
- Create product messaging, sales collateral, and enablement materials
- Collaborate closely with sales and trading teams to drive product adoption and commercial performance
- Plan and manage email and digital marketing campaigns
- Analyse product and campaign performance and provide actionable insights
- Experience in product marketing or product-focused campaigns
- Strong analytical and data-driven approach
- Highly organised, detail-oriented, and efficient
- Comfortable working in a fast-paced, structured environment
- Familiarity with tools such as Google Analytics, Power BI, Salesforce, Jira, Mailchimp, or Semrush is a bonus
- 25-27 days holiday + bank holidays
- Hybrid working & free parking
- Health & wellbeing allowance and flu vaccinations
- Social events: summer BBQ, Christmas party, charity days
- Training & career development opportunities
- Pension scheme (8% total contribution) & local gym discount