
General Manager - Large Gym and Wellness Facility
- Aberdeen
- Permanent
- Part-time
- P&L Management: Take full ownership of the club’s profit and loss account, ensuring alignment with strategic financial targets.
- Budget Development: Prepare, manage, and review detailed budgets, identifying opportunities to maximise profitability while maintaining high-quality service standards.
- Revenue Optimisation: Identify and implement strategies to drive all revenue streams, including memberships, personal training, retail, juice bars, and additional services.
- Cost Control: Establish stringent controls over payroll, supplier contracts, and operational expenses to achieve and exceed margin targets.
- Financial Reporting: Provide detailed financial analysis, including weekly and monthly reports on performance, variance analysis, and forecasts.
- Data-Driven Decisions: Leverage member data, demographics, and usage trends to identify growth opportunities and adjust offerings to meet market demands.
- Strategic Input: Collaborate with the Company Director to shape the business’s overall strategy, using financial insights to drive key decisions.
- Seamless Club Operations: Oversee all aspects of the day-to-day operations, ensuring efficient systems and an exceptional member experience.
- Compliance and Standards: Maintain adherence to health and safety regulations, company policies, and industry standards through audits and proactive issue resolution.
- Facility Management: Ensure world-class facilities, collaborating with contractors and internal teams to maintain cleanliness, upkeep, and operational functionality.
- Process Optimisation: Continuously refine operational processes to improve efficiency, reduce costs, and elevate service delivery.
- Crisis Management: Develop and implement contingency plans to address operational challenges swiftly and effectively.
- Sales Strategy: Develop and execute robust sales plans to achieve and exceed membership and revenue targets.
- Marketing Campaigns: Oversee both local and digital marketing efforts to ensure effective campaign execution that aligns with the brand message.
- Event Management: Plan and execute community events and initiatives to drive engagement and member retention.
- Member Retention: Implement strategies to build long-term member relationships, reduce churn, and ensure sustained revenue growth.
- Sales Team Development: Lead and mentor the sales team to improve performance, conversion rates, and overall effectiveness.
- Inspire the Team: Lead by example, motivating the team to deliver exceptional service and achieve business goals.
- Recruitment and Development: Attract, hire, and retain top talent, ensuring all team members are provided with the necessary tools and training to succeed.
- Performance Management: Conduct regular appraisals, set clear KPIs, and provide professional development plans for all team members.
- Team Engagement: Cultivate a positive, collaborative culture where accountability and continuous improvement are prioritised.
- Studio and PT Oversight: Manage studio schedules and personal trainer performance, ensuring quality delivery aligned with club objectives.
- Business Development: Lead the gym’s strategic direction, using creativity and business insights to shape offerings and deliver high returns.
- Scalability: Look to enhance the brand’s scalability, paving the way for future site management as the company expands.
- Autonomy: Implement and manage systems and processes independently, with the freedom to innovate and adapt as needed.
- Growth Opportunities: Demonstrate leadership and operational excellence to position yourself for career progression as the brand grows nationally and internationally.
- Experience: Minimum of 5 years of experience in a senior leadership role within the fitness, wellness, or leisure industries.
- Financial Expertise: Proven experience in P&L management, budgeting, forecasting, and financial analysis.
- Strategic Thinking: Ability to develop and execute strategies that align with broader business objectives and drive growth.
- Operational Excellence: Strong understanding of fitness and wellness operations, including compliance, service delivery, and facility management.
- Leadership Skills: Demonstrated ability to build, lead, and inspire high-performing teams, fostering a collaborative and accountable culture.
- Sales & Marketing Skills: A track record of driving revenue through innovative sales and marketing strategies.
- Entrepreneurial Mindset: Creative, solution-oriented, and adaptable to changing business needs.
- Communication: Exceptional interpersonal and communication skills with the ability to engage effectively with stakeholders at all levels.
- Customer-Centric: Passionate about delivering outstanding member experiences and continually looking for ways to improve.
- Industry Expert: Strong understanding of fitness trends, membership growth strategies, and community engagement.
- IT proficient: Including financial reporting tools, CRM systems, and social media platforms.
- First Aid qualification (preferred but not essential).