Head of Performance Marketing
- London
- £60,000-70,000 per year
- Permanent
- Full-time
London - Hybrid
£60,000 - £70,000 + Equity + BenefitsOn offer is a unique opportunity for a Head of Performance Marketing to join an ambitious fintech startup on a mission to reinvent how people save for retirement.This company is a fast-growing fintech startup tackling one of the biggest financial challenges of our time: helping younger generations engage with long-term saving. By combining intuitive technology, behavioural science, and standout user experience, they are building the pension platform of the future - simple, accessible, and even exciting.In this high-impact role, you'll join a small, accomplished founding team with deep experience in financial services and tech. You'll be the first performance marketing hire and will lead the charge on customer acquisition - from strategy to execution - across paid media, SEO, CRO, analytics, and funnel optimisation.The ideal candidate will have a strong track record in driving customer acquisition in high-growth environments, particularly across Google, Meta, and LinkedIn. You'll be comfortable working hands-on, setting up campaigns, testing creative and landing pages, and owning reporting and optimisation. This is a role for someone who can balance strategic thinking with tactical delivery - and who thrives in a builder environment.This is an outstanding opportunity to shape and lead growth in a company poised to redefine retirement saving, with clear progression toward a leadership role as the business scales.The Role:
- Own the growth strategy and execution across all key acquisition channels
- Build and optimise acquisition funnels and landing pages
- Define key metrics and set up reporting frameworks to track performance
- Collaborate closely with product, content, and leadership teams
- Strong experience with hands-on performance marketing experience, ideally in fintech or a high-growth startup
- Expert in paid media (Google Ads, Meta, LinkedIn)
- Strong in marketing analytics, attribution, and experimentation
- Strategic thinker with a bias for action - capable of owning projects end-to-end
- Experience in a startup or early-stage company highly desirable