Head of Performance Media
Hyperoptic
- Hammersmith, West London
- Permanent
- Full-time
- The Head of Performance Media is responsible for planning, executing, and monitoring marketing campaigns aimed at generating demand. They collaborate with cross-functional teams to ensure that campaigns are aligned with business objectives and executed effectively.
- Optimising marketing investments via pro-active budget management: Tirelessly seeking opportunities to grow quicker and better; both within, and by proposing changes to, agreed spend envelopes.
- Implementing marketing automation: They leverage marketing automation tools and systems to streamline demand generation processes, manage lead databases, and track campaign performance. This includes setting up lead scoring, automated email workflows, and personalized marketing communications.
- Managing marketing technology stack: They oversee the selection, implementation, and management of marketing technology tools and platforms that support demand generation efforts. This may include marketing automation software, CRM systems, analytics tools, and other technologies to optimize marketing operations.
- Market research and audience insight addict: They consume/propose market research and audience insights to understand customer behaviour, preferences, and trends. This information helps in tailoring marketing messages, identifying target segments, and optimizing demand generation strategies.
- Lead and develop the team to ensure high performance, job satisfaction and career development
- Maintain high colleague engagement levels, fostering cross functional collaboration and developing a high-performance continual improvement culture across the teams
- Specialist Management - experience managing a range of digital roles and experiences - able to provide direction, coach and provide development support
- Complex consumer organisation - used to working in a fast-paced consumer subscriber environment with multiple stakeholders
- Strong Performance Media and end-to-end sales funnel experience gained in a competitive fast growth environment
- Experienced at developing team members through coaching, performance management and mentoring
- Omnichannel thinker- joins the dots across digital and offline
- Highly numerate and commercially aware with a high tolerance for ambiguity
- We work smarter, together
- We stay focused
- We strive for excellence
- Competitive salary
- 25 days' paid holiday increasing each year, to a max of 35
- Extra days off for your birthday, moving home, wedding/civil partnership and to volunteer
- Private medical Insurance provided by AXA health
- Life assurance giving you cover of 4 times your base salary
- Partnership with the Kings Trust
- Our pension scheme matches your contributions up to 4%
- Retail offers - discounts from hundreds of recognisable brands
- Free Hyperoptic broadband if you live in a Hyperoptic area
- Enhanced pay for new parents
- We carefully review your application
- We'll get back to you - even if it's a no (for now)