
Marketing Manager
- United Kingdom
- Permanent
- Full-time
- Own the end-to-end event marketing strategy aligned to business goals - including participation at industry trade shows, hosted client events, tech roundtables, and digital webinars.
- Develop an integrated annual events calendar in collaboration with the new business sales team
- Manage event timelines, budgets, vendor contracts, venue logistics, and staffing plans.
- Lead on-site execution and post-event debriefs to ensure flawless delivery and continuous improvement.
- Collaborate with sales leaders to align events with key accounts and enterprise buyers.
- Create and distribute event collateral, talking points, and follow-up materials for commercial teams.
- Responsibility for developing sales enablement content such as powerpoint presentation content, white papers, leave behinds, case studies, in conjunction with subject matter experts in the company
- Responsibility for development and management of content for the Aker website
- Track key metrics (registrations, attendance, lead quality, pipeline contribution, ROI) and optimize strategy based on performance insights.
- Maintain accurate records in CRM (Monday.com)
- 4-7 years of B2B marketing experience, with a strong focus on event strategy and execution in the technology or professional services sector.
- Demonstrated success driving event-based demand generation and supporting long sales cycles.
- Strong project management and organizational skills
- Excellent stakeholder management and communication skills - from executives to external vendors.
- Experience producing both in-person and virtual events.
- Ability to travel for event delivery and management (estimated 10-20%).
- Bachelor's degree in Marketing, Business, Communications, or related field.
- Familiarity with ABM (Account-Based Marketing) strategies and enterprise buyer journeys.
- Understanding of current tech industry trends, especially in cloud, data, cybersecurity, AI, or IT consulting.