Marketing & Comms Manager - Women's National League

• Establish a clear season-long marketing and communications activation plan that aligns to key FA campaigns and strategic priority areas for the women's and girls' game.
• Build the reputation of the WNL brand through accurate communication and high quality output across all channels.
• Deliver a communications plan which scopes opportunities to raise the profile of the WNL and its member clubs and promotes the FA WNL's strategic objectives outlined in Where Our Game Grows
• Manage the relationship between the FA WNL and key external stakeholders such as agencies and suppliers
• Provide support and training to clubs on how to boost their own profile within their communities and use this to drive financial sustainability.
• Play a key role in the delivery of FA WNL events across the season, including Cup Finals and the FA WNL Awards
• Maintain and enhance the FA WNL Archive to celebrate the unique values and rich history of the WNL
• Act as brand guardian and ensure correct and consistent implementation of the WNL brand across internal and external executions and touchpoints.
• Collaborate with the Marketing, Communications and Corporate Affairs (MCC) division to ensure the FA WNL is integrated into wider FA campaigns
• Take ownership of live issues and direct media enquiries about the FA WNL, working closely with the FA's Media Relations team and the Women's and Girls' Game Communications team
• Executes additional tasks as required to meet the FA's changing priorities.
• Comply with all company policies and procedures to ensure that the highest standards of health, safety, and well-being can be maintained.
• As part of the FA's commitment to ensuring a safe environment for everyone in football, every employee will be required to complete a DBS check. The level of the check required will be based on the activity of the specific job role and in line with legislation and government guidance.

• Excellent knowledge of women's football.
• Strong communicator with the ability to build relationships with stakeholders and across The FA.
• Excellent writing skills and the ability to write to a deadline.
• Ability to write marketing plans to support KPIs and can deliver to a high standard.
• An understanding of diversity and inclusion, with a passion for equality and representing the game of football for all.
• Takes a logical and creative approach to problem-solving.
• Excellent communicator with a positive, collaborative and flexible style.
• Strong project management skills, with experience in managing multiple internal and external stakeholders.
• Experience working under pressure in a fast-paced environment, delivering work to deadlines and honouring commitments.
• Insight led in decision-making.
• Excellent written English and proofreading skills, with a strong eye for detail.
• Ability to champion brand guidelines and be a point of contact across their areas of work.

• Experience of working in women's football
• Experience working at/with or managing a range of agencies and vendors.
• Experience dealing with media, ideally within sport.
• Familiarity with multi-channel marketing and platforms, including digital, email, social media, OOH, and content marketing.
• Understanding of social media and new media platforms.
• Experience in event delivery.

• Access to event day tickets at Wembley Stadium, alongside a host of regular internal events throughout the season, encouraging you to connect and learn with your colleagues and look after your mental health and well-being.
• Free, nutritious lunches at Wembley Stadium and St. George's Park.
• Free private medical cover.
• A contributory pension scheme.
• An additional 'Thank You' days leave, volunteering days as well as 25 days annual leave (based on a full-time, permanent contract.)
• A hybrid working model which offers greater flexibility.

The Football Association