Publicity Manager, Cornerstone

Penguin Books

  • London
  • £38,000 per year
  • Permanent
  • Full-time
  • 17 hours ago
Are you an experienced and ambitious publicist looking for your next opportunity within Publishing? Do you know how to craft compelling campaigns which can grab attention and connect with audiences?We have an exciting opportunity for a confident and creative Publicist to join our award-winning Cornerstone publishing team, bringing your energy and expertise to our entire list of best-selling and genre-defining books, from sparky debuts to renowned authors.About the teamCornerstone is home to seven imprints: Century, Del Rey, Inklore, Hutchinson Heinemann, #Merky Books, Cornerstone Press and Evermore and has an enviable track record of bestsellers, prize winners and culture-shaping books, working with many of the world’s most interesting voices, often throughout their entire career. Our books span genres, categories and marketplaces globally. Our authors include Chris Van Tulleken, Katy Hessel and James Clear, amongst others.The roleIn this role you will design and execute creative and compelling PR campaigns for both fiction and non-fiction books with a focus on the latter, connecting with audiences and ultimately driving sales. You will also establish strong working relationships with authors and agents to provide the highest level of author care.You will work across the entire Cornerstone list but with particular focus on non-fiction for our Cornerstone Press and Hutchinson Heinemann titles, spanning psychology, popular science, health, politics and history. Cornerstone Press authors include Chris van Tulleken, James Clear and Amy Edmondson, whilst Hutchinson Heinemann features Helen Carr, Katy Hessel and Michael Palin. We love helping clever and enjoyable books make waves: winning big audience reactions and critical acclaim along the way.You will get to work with some of the most creative publishing colleagues in the business, learning from a team of experts in a friendly and inclusive environment that values individuality, champions creativity, and celebrates individual and team successes.Key responsibilities:
  • Independently create, plan and drive strategic media and events campaigns to reach target audiences and connect with consumers
  • Play a key role in the acquisition of new books, providing PR feedback and contributing to pitches
  • Contribute to the company’s strategic priorities and work closely with the editorial team
  • Communicate effectively with internal departments, including sales and marketing, editorial, rights and international colleagues
  • Maintain and develop excellent relationships with high-profile and influential stakeholders, such as authors, agents, journalists and global publishing partners
  • Actively research the marketplace and readership to maintain excellent awareness of trends and to identify and engage with target audiences
What you’ll bringEssential criteria:
  • Passion for non-fiction, in particular smart thinking, psychology and health
  • Proven track record of independently producing standout publicity campaigns in a publishing environment
  • Strong experience in connecting to audiences online and in working to support an owned-channel digital strategy through your PR activity, putting dynamic and engaging content at the centre of your campaigns
  • Established media contacts and be knowledgeable on all forms of media
  • You will be resilient and confident in managing multiple projects, prioritising your time effectively in a busy environment
  • Outstanding communication skills to be able to pitch ideas, report back to authors and agents and produce materials both internally and externally
  • Demonstrate analytical ability and financial awareness for your campaigns
  • Ability to think in innovative ways to create buzz behind our books with a finger on the pulse of popular culture and new trends
Application instructionsPlease apply with your CV and cover letter outlining why you are the right candidate for the role by 11:59pm on 16th September.Please ensure you include a cover letter, as it is a crucial part of our assessment process. The cover letter offers an opportunity to show how your experience and interests align with the role requirements. Typically, we expect the cover letter to be no more than one or two pages in length.SalaryUp to circa £38,000 dependent on how your skills and experience align to the role, plus bonus and benefits.Hybrid workingWhile our offices across the UK are places to connect, collaborate and celebrate with colleagues, we recognise that flexibility around where you work is just as important. For this role we expect that you will attend the office a minimum of three days per week, on Monday, Tuesday and Thursday.Company: Penguin Books Limited | Job ID: 281460

Penguin Books