Digital PR Account Executive London, England

  • London
  • Permanent
  • Full-time
  • 15 days ago
DescriptionAbout WPP MediaWPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.WPP Media is WPP's global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.comAbout Mindshare: A Leading WPP Media BrandMindshare delivers Good Growth for its clients. As “Growth Architects," we drive growth that benefits all stakeholders - better for people, planet, and business - by using media with intention. This approach creates more meaningful connections with consumers, increases consumer trust in the brand, and delivers better outcomes for all stakeholders.Role Summary and ImpactAn exciting opportunity to join our fabulous Digital PR team, where you can play an influential role in shaping and improving our offering. We're looking for someone who wants to build a career in Digital PR, who gets excited about creating content that drives engagement and results. You'll be fully immersed in the entire creative process, overseeing ideations and devising effective outreach action plans. You'll understand what types of content get people talking and you'll know how to secure links off the back of it.You'll be working on one of the UK's most iconic brands, with the opportunity to get involved and conduct outreach for a wider client set. All this, alongside a supportive and motivated team. We want you to have an impact on the work we deliver and become an integral part of our success!You'll also have the access and visibility of work across other channels, where you can take advantage of everything our marketing and media network has to offer.On a day-to-day basis you will:
  • Work alongside our brilliant Digital PR team to deliver industry-leading, award-winning outreach campaigns
  • Coming up with standout creative ideas for campaigns
  • Working alongside our SEO and content teams to turn ideas into campaign assets
  • Validate ideas to ensure our campaign concepts will earn all-important links and coverage
  • Building relationships with journalists and pitching to the right people at the right time
  • Analyse campaign performance and report on success
  • Support in identifying opportunities for link building outside of our campaigns
  • Be responsible for day-to-day communications with our clients
  • Attend training sessions and industry events to develop and improve your skill set
Skills and ExperienceAt WPP Media, we believe in the power of our culture and our people. It's what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media's shared core values:
  • Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
  • Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
  • Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.
  • You know core SEO basics and understand how to earn high-performing links
  • You have experience working with clients directly
  • You have brilliant written and verbal skills
  • You are proficient with Excel, PowerPoint, media databases and monitoring tools
Nice to haves
  • Existing relationships with journalists and editorial contacts
  • Experience with Google Analytics
  • Agency side experience
  • You understand the impact of Digital PR activity on SEO strategies
Life at WPP Media & BenefitsOur passion for shaping the next era of media includes investing in our employees to help them do their best work, and we're just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we've adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.Please note this is a UK based role and requires individuals to have the right to work in this locationPlease read our Privacy Notice ( for more information on how we process the information you provide.#LI-Promoted

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