
Sr Manager, Credit Marketing
- London
- Permanent
- Full-time
- Lead complex marketing projects and initiatives to drive business growth
- Resolve complex marketing problems and develop innovative solutions
- Determine methods and procedures for new marketing assignments
- Implement global process improvements to enhance marketing effectiveness
- Collaborate with senior leadership to align marketing strategies with business goals
- Provide thought leadership and expertise in marketing best practices
- Minimum of 12 years of relevant work experience and a Bachelor's degree or equivalent experience.
- Be the Architect of Growth: Lead, craft and implement bold and effective marketing strategies for PayPals growing suite of credit products in the UK, deeply aligned with our ambitions and the needs of our customers
- Orchestrate Captivating Campaigns: Lead the lifecycle of campaigns including launches - across diverse channels, ensuring every touchpoint resonates and drives action
- Master the Art of Connection: Deeply understand our UK customers, segment them with precision, and craft irresistible marketing initiatives that fuel acquisition, activation, and unwavering engagement with our credit products
- Craft Compelling Narratives: Develop magnetic messaging that speaks directly to the UK audience, clearly articulating the incredible value and benefits of PayPals credit offerings.
- Turn Data into Your Superpower: Define and meticulously track KPIs, transforming performance data into actionable insights that drive continuous improvement and ROI
- Collaborate Across Borders: Work closely with product, risk, analytics, legal, and compliance teams in the UK, and actively partner with the US marketing team to align global strategies, and explore opportunities for cross-market synergy.
- Be a Market Maverick: Stay ahead of the curve by understanding the UK credit landscape, dissecting competitor moves, and navigating regulatory shifts to uncover opportunities
- Own Your Impact: Manage the credit product marketing budget with strategic brilliance, ensuring every investment delivers maximum impact and a thrilling ROI
- Own the Numbers Drive growth and own the success metrics.
- Be Brand Proud Embrace and champion the PayPal brand.
- Experience Matters Prioritize customer experience in everything we do.
- Take Big Swings Pursue bold and innovative ideas.
- It's Never Someone Else's Problem Take accountability and initiative.
- Don't Tick Boxes Strive for excellence and avoid settling for the status quo.
- A significant track record of impactful marketing within financial services, ideally with a strong focus on credit products in the UK market
- A history of conceiving and executing game-changing marketing campaigns that deliver exceptional, measurable outcomes
- Exceptional analytical skills you can not only see the data but also the story it tells
- Outstanding communication, presentation, and interpersonal abilities you can connect and inspire across different teams and geographies
- The drive to thrive in a fast-paced, dynamic environment where your ideas matter
- Proficiency in leveraging marketing tools and technologies to their fullest potential
- Bachelor and/or equivalent work experience required