Would you like to join the BDB Hive?What campaigns get you buzzing? How do you make the sweetest, stickiest content? We're looking for bees to join the BDB Hive, an 8-week internship programme with Billion Dollar Boy's Client Services team. Interested? Read more below.What to expectWe begin with an Insights Day on May 23rd, where you will get an overview of influencer marketing and the teams and processes that go into running a successful influencer marketing campaign from start to finish.Afterwards, 2 atten-bees (too much?) from our Insights Day will be selected to join us for each of our internship positions, 2 from the 2nd of June for an 8-week internship. You'll be working alongside our client services team and gain valuable experience in account management.Your day-to-day responsibilities will include:Development of proposals and campaignsTravel arrangementsMeetingsTiming plansInfluencer researchOutreach and negotiationInvoicingContractingHow to applyTo apply no CV is required. Asides from providing us with some basic contact information and letting us know your availability on key dates, we'd like you to answer a few other questions.You can submit the response any way you'd like - whether a simple word document, a presentation, or a video response. Please keep your answers relatively short, no more than 250 words per question.To attend our Insights Day, please tell us…What do you know about influencer/creator marketing?Tell us about 3 Influencers you follow and why you follow them?Which social platforms do you use? Which is your favourite and why?Give an example of a brand that has done their influencer marketing right and an example of a brand getting it wrong? What do you think made these brands successful or unsuccessful?What's one of your favourite social media trends of the last year? Why do you think it was successful?What has been your favourite campaign that BDB has done? And why?Applications Close: 16th May 2024About Billion Dollar BoyBillion Dollar Boy offers global data & insight, strategy, creative, production, paid media and end to end campaign management using industry leading proprietary software to deliver highly effective & efficient creator led advertising campaigns at scale.Since 2014, we have partnered with some of the world's leading brands, including Heineken, King, Nintendo, PepsiCo, Campari Group, Primark, Shiseido, and L'Oreal.Our client campaigns have been awarded at the 2022 Cannes Lions, Influencer Marketing Awards, Webby Awards, The Drum Awards and Adweek.We were among the first global creator marketing agencies and we have evolved to be one of the world's fastest-growing agencies, with offices in London, New York and New Orleans.We view creator marketing as a discipline, not an add-on - and bring this perspective into all of our agency offerings, proving the true value of influencer integration.Our people set us apart, and our vision is to set a new standard of advertising to change its culture for the better.We are also an official marketing partner of Meta, TikTok and YouTube..Our CultureBillion Dollar Boy is a hyper-caffeinated transatlantic creative agency with 100+ employees and counting in London, New York and New Orleans. We are actively creating campaigns across 7 continents with top brands spanning categories of beauty, fashion, lifestyle, consumer goods, food and beverage and automotive. We are harnessing the power of influencers to win hearts, catch eyes and reinvent advertising as we know it.Our ValuesWe believe that one of the biggest issues advertising agencies face is reputational. Our team and our culture are what set us apart, and our vision is to solve the reputational issues that advertising - the industry we love and breathe - faces. We want to:“Set a new standard of advertising with a greater social purpose, where creativity is democratised, and technology drives efficiency and effectiveness.”At the start of 2022, our whole agency worked together to identify problems that exist in our industry and then started to think of the potential solutions. Our collective thinking informed a set of Future Behaviours that we believe will positively change the industry. We believe that every agency should exhibit these behaviours.We are not going to wait to follow others. We will lead the charge towards this new standard, but it will only work on a broader level as a collective effort.Our action driving future behaviours are to:Work with brands, but on behalf of people - Brands are our clients, but our industry's work and agency behaviours must be in the interest of the people. Agencies must educate brands on what is important for consumers - supporting them to create value for people in a variety of ways - societal, environmental, political and/or others. Agencies must also ensure that they act on behalf of the people with their own processes and operations too.Seek out voices less heard, act upon what they tell you - The world is filled with valuable opinions, perspectives and thoughts, that when brought together make better work and ultimately a better world because of it. Whether it be the people you already work with, the people who haven't yet found, the brands you represent, the charities you could support - we need to work harder to seek out and actively listen to the broadest range of voices as possible, then act upon the information shared.Be fair to everyone, then you'll have nothing to hide - Agencies should not reward subjectively, or arbitrarily - it's not rewarding those who shout loudest. A reward structure needs to have equality - the same structure and frameworks for everyone to see. This will create a culture of objective reward. There is a need for transparency, and agencies need to create a reward structure with nothing to hide. If you've got something to hide, there's something wrong.Treat your clients like friends and employees like best friends - Understand that your clients give you the opportunities to do great work, but your people are the ones that turn that opportunity into work. Both are important in this ecosystem, but agencies need to ensure that when push comes to shove their ultimate interest lies in favour of their employees.Solve problems with a curious mind - We operate in the creative industry, and creativity is 'the use of imagination or original ideas to create something; inventiveness.' Agencies need to feel more comfortable in solving problems in ways that maybe haven't been proven before - they shouldn't always do what worked before. Whether the problem is an internal workflow, a client brief, an operational structure or something else, agencies need to be less afraid to take the more risky path in favour of potentially greater outcomes. If it isn't broken, still explore changing it.Empower employees with a framework for freedom - Provide structure and support around your employees that guides and comforts them, but never restricts. Enable your employees to make their own decisions and trust them to do so, but provide the framework around them to support if anything is unfavourable. Encourage your employees to decide the speed and direction of their own career progression within clear parameters from the business.Equal OpportunitiesWe encourage employees to be open and confident and appreciate that every member of the team makes a vital difference.Billion Dollar Boy embraces equality, diversity and inclusion and will seek to promote these benefits in all of our business activities.When recruiting new employees or when affording our current employees with opportunities for promotion, it means that we will:Recruit, develop and retain the most talented people, regardless of their background and make best use of their talents;Not discriminate unlawfully against any person;Select the best person for the job in terms of qualifications and abilities.This sets out our approach to equal opportunities and the avoidance of discrimination at work.
