Digital Marketing Executive

Brabners

  • Manchester Liverpool
  • Permanent
  • Full-time
  • 1 month ago
We're looking for a highly capable and motivated Digital Marketing Executive to join our outstanding marketing team at Brabners, the multi-award-winning and purpose-led independent law firm.Reporting to the Head of Digital Marketing, you'll be responsible for helping us to produce regular, engaging and audience-driven digital content. You'll also be responsible for helping to manage our social media profiles, website CMS and ensure that we follow SEO best practice. There'll be further opportunities to input on a range of print, video and other content as required.Our ideal candidate is a natural writer who enjoys working at pace to create, edit and publish outstanding written content that shines a light on our talented people and makes the 'everyday' engaging and interesting for a wide variety of audiences.You'll have the opportunity to work across a huge variety of services and sectors, from sport, retail and celebrity through to major corporate deals and high-profile media matters.Key responsibilities include:
  • Crafting, editing and publishing outstanding written content.
  • SEO.
  • Brand guardianship, ensuring adherence to our tone of voice and grammatical guidelines while adapting styles to suit each audience.
  • Working closely with subject matter experts to strategically plan and schedule content.
  • Updating and managing our website CMS and social media profiles.
  • Having your finger on the pulse of the latest developments, tactics and best practice, feeding insights back to our wider marketing team and helping to influence strategy.
  • Analysing the success and ROI of our campaigns and helping to drive strong new business leads.
We invite applications from candidates with:
  • Outstanding written communication and copywriting skills with high attention to detail.
  • Outstanding verbal communication and interpersonal skills.
  • Strong knowledge of SEO.
  • Good understanding of digital marketing trends and technologies.
  • Experience of managing multiple projects and campaigns simultaneously.
  • Proficiency with CMS.
  • Team player mentality.
Strong candidates will have:
  • A genuine love for writing, storytelling and great content.
  • Agency and/or professional services experience.
  • Both B2B and B2C marketing experience.
  • Experience with social media.
  • Experience with graphic and video content.
  • Experience with using AI tools.
  • Experience with digital analytics and reporting.
  • Experience of using a CRM.
BenefitsOur successful candidate will have an incredible opportunity to develop a rewarding and successful career with an award-winning law firm in a flexible and agile working environment.We provide a competitive salary and benefits package, including 25 days' holiday (increasing to 32 days through our loyalty recognition programme) plus the option to purchase an extra five days each year.We also offer a pension scheme, private medical insurance, life assurance and income protection insurance, as well as plenty of opportunities to get involved in our colleague committees to make a real impact in the local community.About BrabnersBrabners is purpose-led independent law firm. A certified B Corp with award-winning environmental credentials, we seek to demonstrate that business can bring about positive change by being innovative, diverse and sustainable.With over 200 years of history, we're proudly anchored in the North but serve businesses and individuals across England and Wales.We have won awards for being innovative at the Legal 500 Northern Powerhouse Awards and diverse as Manchester Law Society's Equality, Diversity and Inclusion Champions. We are also recognised as one of the 25 best large companies to work for in the UK and have won The Legal 500 Future Lawyers awards for job satisfaction, quality of work, social life and work/life balance.We have a number of colleague-led affinity groups including for LGBTQ+, REACH, physical and mental health and social mobility, as well as a sustainability, environmental and green group.It's all part of how we make the difference.

Brabners