Digital Design Manager

Edgewell Personal Care

  • London
  • Permanent
  • Full-time
  • 2 days ago
Edgewell is not just a company, but a vibrant global community of 6,800 visionaries, doers, and makers. Our family of over 25 personal care brands serves people in more than 50 countries. We are dedicated to infusing joyfulness into every aspect of our work. Our pledge goes beyond our products, with our fundamental value of People First guiding us to foster a diverse, inclusive, and respectful environment where every team member can flourish and celebrate our shared achievements.Job Overview:As the Digital Design Manager, you will lead the enhancement of our digital shelf and media content across Europe, focusing on consumer experience and click-through performance. You will oversee the strategy, creation and optimization of digital assets (static/video), ensuring brand alignment, purpose-fit and measurable impact.Channels: Retailer.com, Direct to Consumer, Social CommerceUsage: Digital Shelf (Carousel, Product Detail Page, Brand/ Category Page), Banners, Paid Display, CRM, Paid Social etc.Key Responsibilities: * Digital Content Strategy
  • Partner with Ads/ eCommerce Trading Managers to create a data-led content strategy for performance media and digital shelf, regularly shape to improve effectiveness and efficiency
  • Digital Content Creation
  • Manage internal/ external teams to deliver high quality assets on time, exceeding standards and driving improvements on key performance metrics (click through rate, conversion rate, Average Order Value, incremental ROAS & CAC)
  • Work closely with Brand Marketing to ensure assets align with brand strategy, visual identity and creative guidelines
  • Performance Tracking, Reporting & Optimisation
  • Lead weekly A/B testing and optimization, distilling learnings into actionable format and sharing best practice across teams for rapid adoption
  • Process Development & Improvement
  • Establish and refine content production workflows from creative development to testing and optimization
  • Build aligned & effective processes to accelerate speed-to-market and enhance cross-functional collaboration
  • Stakeholder, Team, Agency Management
  • Act as the go-to expert for digital content for the region, educating and aligning stakeholders across Marketing, Sales, and external partners
  • Coach and manage internal/ external teams and challenge agencies to continuously raise performance standards
Skills & Qualifications:Essential:
  • Min 5 years in similar roles from eCommerce/ performance media agencies (preferably Amazon), with experience in Beauty & Personal Care
  • Experience in digital shelf content optimization across for various .com and performance media channels
  • Strong understanding of creative development processes, measures and networks with creative professionals
  • Proficient in Adobe CC (After Effects, Photoshop, Illustrator, InDesign, Adobe Animate) or equivalent tools
  • Familiarity with generative AI and content tools (e.g., Salsify, Brand Bank)
  • Exceptional stakeholder management and influencing skills
  • Ability to balance strategic vision with hands-in delivery
  • Self-driven, able to work independently and manage multiple projects in a fast-paced environment
  • Data-driven with a growth-mindset, agile and adaptable
  • Excellent written and verbal communication skills
Desirable:
  • Experience in the Beauty, Personal Care, Consumer Goods or Retail industry
  • Proficiency in additional European languages (e.g., French, German, Italian, Spanish) is a plus
Personal Attributes:
  • Team player who thrives in a collaborative environment and builds strong relationships with internal and external partners
  • Highly organized, with strong project management skills and attention to detail
  • Customer-centric, always striving to enhance the online shopping experience
  • Results-driven, with a focus on achieving KPIs and driving measurable outcomes
Edgewell is an equal opportunity employer. We do all we can to create a collaborative and diverse global team, where good ideas can thrive, and our colleagues can learn and lead. We prohibit discrimination based on age, color, disability, marital or parental status, national origin, race, religion, sex, sexual orientation, gender identity, veteran status or any legally protected status in accordance with applicable federal, state and local laws. We listen deeply and speak directly to create an environment that’s open to difference. We aim to bring joy to not only the products we create and the people we serve, but our colleagues across the globe too.

Edgewell Personal Care