Senior Digital Marketing Manager

Office Holdings

  • London
  • Permanent
  • Full-time
  • 12 days ago
About the role:A rare and exciting opportunity for a talented Digital Marketer to join the UK’s leading footwear retailer in our Shoreditch head office.You’ll be driven to succeed in acquisition, driving traffic efficiently via paid search, paid social and affiliates.You will be working directly with some of the biggest brands in the world, coming up with new ways to drive the Office and Offspring businesses ever forward.You will have substantial experience either agency side or in house.Key Responsibilities:
  • Set and Implement the worldwide online Marketing and Traffic Acquisition Strategy
  • Deliver set performance and financial objectives
  • Analyse and produce clear, regular and accurate reports and forecasts on all traffic activity
  • Review activity to refine and improve effectiveness of marketing spend in all markets
  • Provide up to date knowledge of industry developments and translate into the OFFICE marketing strategy
  • Line Management of Digital Marketing Executive
  • Training & development of digital team where relevant across acquisition channels
  • Supplier management and review
  • Owner of GTM tag and management of advertising tags and rules
  • Any other duties as reasonably requested
What we are looking for
  • Minimum 4 years’ experience in online marketing, within fashion and/or retail experience
  • Proven track record of working in a sales/driven commercial trading environment
  • Budgeting and forecasting experience
  • Very strong in SEM marketing and SEM marketing tools
  • Excellent knowledge of web analytics (Google Analytics) and AdWords
  • Line management experience
  • Expert in excel, word, PowerPoint
  • Good copywriting for web skills
  • Strong awareness of best practice and competitor activity
  • Experience organising and undertaking user interviews and focus groups for requirement gathering and/or user testing is very desirable
  • Knowledge of what is possible in user interfaces, across devices, both in technical terms and in terms of best practice/device guidelines
  • BS or MS in Interaction Design, HCI, or equivalent experience
  • Must have a UX portfolio which showcases your UX process from concept to final product
What we are offering youWe’re all passionate about the products we have here at OFFICE, we have an amazing group of individuals that help contribute to our success. We recognise our employees hard work and are keen to encourage Learning & Development across all of our functions. We want like-minded people to join us, strive to be the best and we will be able to give you the platform to do so!Some of our perks include:
  • Flexi- hours
  • Contributory pension scheme
  • Access to Employee Assistance Programme through the Retail Trust
  • Contribution towards eyetest and eyewear
  • 23 days annual leave and 8 bank holidays. Increased annual leave after two years’ continuous service
  • Staff discount
  • L&D Development programmes with our Partner; The Fashion Retail Academy
  • Travel card loan
  • Breakfast on us
  • Monthly office socials

Office Holdings