
Business Development Representative (UK)
- London
- Permanent
- Full-time
- Develop and execute outbound lead generation strategies, effectively communicating Reachdesk’s SaaS platform value proposition to target markets.
- Identify, engage, and qualify leads to create active, sales-ready opportunities within complex B2B organizations.
- Monitor and analyze buying signals and product usage data to tailor outreach and respond quickly to prospects’ needs.
- Plan and implement Account-Based Marketing (ABM) campaigns through detailed research, organizational mapping, and personalized content aligned with SaaS buyer journeys.
- Maintain and update CRM systems (Salesforce and Salesloft) to ensure accurate tracking of pipeline and campaign effectiveness.
- Execute multi-touch outreach campaigns using email, phone, social, and other channels to nurture leads through the sales funnel.
- Build and manage a strong sales pipeline, prioritizing high-potential SaaS prospects for the sales team.
- Represent Reachdesk at SaaS industry events, webinars, and partner gatherings to expand networks and generate new business opportunities.
- Collaborate closely with Sales, Marketing, and Customer Success teams to ensure smooth lead handoff, alignment on messaging, and customer insights.
- Continuously analyze outreach results and iterate tactics to improve prospect engagement and conversion rates in a SaaS environment.
- Proficient in using multiple outreach channels beyond email; experience with dialing platforms like Nooks is a plus.
- Exceptional verbal and written communication skills—able to tailor messaging to different audiences, handle objections confidently, and build rapport quickly.
- Demonstrated creativity in developing outreach strategies—such as personalized messaging, multi-channel campaigns, and leveraging social insights—to break through to prospects.
- Exceptionally quick learner who can translate the company’s continuous innovations and new products into compelling value for prospects and stronger outcomes.
- Resilient, entrepreneurial, and self-motivated—ready to embrace challenges and push personal limits.
- Strategic mindset with the ability to leverage insights from prospects, market trends, and competitors to directly contribute to the company’s go-to-market strategy and tactics.
- Strong team player with a positive, collaborative attitude and clear communication across different teams.
- Competitive salary with generous stock options.
- Flexible PTO, increasing with tenure, plus extra flexibility for life’s unexpected moments.
- Hybrid working.
- NEST Pension, 3% employer contribution.
- Dental, audio, visual & life insurance.