
Senior Director, EMEA Growth Platforms & Commercialisation
- England
- Permanent
- Full-time
- Drive the regional consumer Innovation pipeline to sufficiency, supporting brand equity choices and deliver annual innovation budget target through owned projects and shaping local-market led projects.
- Develop comprehensive Brand, Category and Business growth platforms to deliver sales, share and profitability ambitions in the LTP. Present to regional and global leadership; develop and lead transformational business change projects as required.
- Lead team to identify the regional consumer targets for global brands. Use insights to develop breakthrough ideas that deliver the business objectives and delight our target consumer.
- Generate projects that enable technical advantage and colloborate with global peer set to create dig sites for technical differentiation.
- Prioritize learning plans to ensure initiatives connect to consumer needs.
- Oversee the development, testing, and optimisation of consumer and shopper-based concepts. Size business opportunities to advance the highest potential pipeline.
- Oversee and shape governance over new product business cases, financial forecasting, supply chain, pricing, P&L structure and recommended in-market execution.
- Lead the PMR and Stage Gate (via Commercialisation) processes to manage regional resources and make recommendations at a project and pipeline level to business segment leadership for decisions.
- Oversee the execution of growth and cost out projects through the commercialisation team
- Provide direction to key cross-functional partners such as research, sales, product development, manufacturing, quality, finance, legal & external resources.
- Influence trajectory of the Department; develop and engage the team including coaching & succession planning.
- Strong learning agility, supported by Degree qualification ideally Marketing or a related discipline
- Strong Industry experience with relevant skills & results delivery in consumer packaged goods
- People Leadership with track record of developing, building and engaging effective teams.
- Strong leadership in strategic thinking, communication and influencing in matrixed organizations.
- Strong interpersonal & collaboration skills supported through exposure to key areas including Sales, Finance and Supply Chain, as well as external agency management
- Strong analytical and change leadership experience with ability to manage multiple projects.
- Expert level In functional Marketing skills - Strategy, New product development & P&L mgmt.
- Demonstrated ability to translate consumer insight to sellable product concepts