Account Director

Ogilvy

  • London
  • Permanent
  • Full-time
  • 1 day ago
Department: Ogilvy OneLocation: LondonContract type: 12-Month FTCFull Time/Part time: Full TimeReporting into: Managing PartnerAbout Ogilvy:Ogilvy UK has been creating iconic ideas that deliver impact at scale for clients ever since David Ogilvy founded the company in 1948. Ogilvy UK specialises in bringing together brand advertising, customer experience marketing, PR, influence and consulting, all fuelled by Behavioural Science. Our world-class award-winning creative campaigns deliver solutions for clients including Molson Coors (owner of Madrí beer), Valeo Foods UK (owner of Kettle Chips and Rowse Honey), Argos, Mondelēz International, Unilever, TK Maxx and Pernod Ricard.In 2023, Ogilvy UK celebrated their 75th anniversary and was the most awarded agency in Europe. Ogilvy is home to the largest influencer marketing practice globally and hosts the world's biggest festival of behavioural science and creativity, Nudgestock - now in its 12th year.The Role:We're looking for an Account Director to join our Fan Engagement team.About Ogilvy Fan EngagementWe fuel fandom to drive business impact for our clients. For Rights Holders, Leagues and Teams, we help them understand, grow, engage and monetise their fans. For Brands, we help them reach and engage fans through partnership activation that turns fans into consumers.We work with some of the biggest Rights Holders in Sport, including Formula 1, FIFA, The Premier League, LaLiga, NFL and the IOC. As well as global and regional Brands that activate partnerships in sports including Coca-Cola, Powerade, Samsung, Verizon, Carling, Google and IBM.We're a team of passionate fan engagement and capability experts across the Ogilvy Network. And we're looking to add top-tier talent to our growing team.Key Responsibilities:We're hiring for an Account Director to work across our motorsport accounts - including fan engagement and partnership activation.We're looking for someone with a strong understanding of and experience working with Rights Holders and Brand Partnership in Sports. Beyond being a fan, we want an individual that understands the business of sport and the stage it provides brands to reach and engage audiences united by shared passions.You should be a strategically minded individual, who will invest time in understanding our client's business and be willing to get hands-on in solving their challenges. You will play a pivotal role in coordinating and guiding an integrated Ogilvy team to deliver clever thinking and effective creative solutions. You will be responsible for some of our most important projects in 2025 (and beyond), so we're looking for someone that has high expectations of themself and the team. We need someone that can earn the trust of the client quickly, so they become the 'go-to' for all things on projects.These are fast-paced accounts. Our product is live and often unpredictable, with constantly evolving stories and events to respond to. So, we're looking for an individual that can thrive in this environment - comfortable with unpredictability, navigating and managing change, making smart decision on the run and guiding the team and client to the best possible outcomes.Your experience should be multi-channel, able to support fan engagement across the fragmented media landscape. The ideal candidate will have strength in direct-to-fan engagement, including relationship management and monetisation of fandom - as this is at the core of the Ogilvy Fan Engagement offering. This includes developing and implementing CRM strategies, particularly leveraging first-party data to enhance fan experiences and drive business results.Requirements:
  • Experience working in a multi-discipline agency team, being the 'go-to' for client and internal team
  • Specialism in customer/fan engagement, including acquisition, in-life and retention
  • Be an omni-channel thinker. Experienced selling and delivering digital comms, content and experiences
  • Have high standards and hold the team (and yourself) accountable
  • Obsess over the detail and always be ahead of the client to anticipate and manage change
  • Be personable and a strong communicator to influence client and team decisions
  • Have the ability and appetite to help grow the account - supporting the business lead and create growth opportunities through strategic recommendations
  • Love what you do and be a good, fun person to work with
How we help you Thrive:
  • 25 days annual leave + 1 Volunteer Day
  • Bupa Healthcare
  • Enhanced Maternity, Adoption and Shared Parental Leave
  • We have a Flexible Working Model with core working hours: 10am - 4pm
  • A 1.5:1 Matching Pension Structure
  • Wellbeing and Health: Up to £25.00 per month towards physical or online exercise class membership, Unmind membership, LifeWorks tool and annual eye tests and development budgets and Wellbeing incentives and activities throughout the year
  • Season Ticket Loan and Cycle to Work Scheme
  • Life Assurance

Ogilvy