Senior Media Account Manager (all genders)

• Build and maintain strong long-term partner brand relationships.
• Serve as the primary point of contact for key partner brand accounts.
• Understand partner objectives and translate them into effective media strategies.
• Lead status meetings

• Work closely with our partners, devising co-branded media strategies which deliver against both our objectives.
• Collaborate with creative, agency partners, in-house offline, digital and analytics teams for campaign execution.
• Co-ordinate media and creative briefs with partner brands.
• Lead media briefing meetings with our partner brands, agency partners and in-house media teams.
• Co- ordinate strategic response to brief with our media agency and in-house offline, digital, onsite and CRM teams.
• Define processes and workflows relating to co-branded campaigns.
• Monitor and optimise media performance to achieve partner brand KPI’s.
• Ensure campaigns are delivered on time and within budget.
• Co-ordinate with creative teams on asset requirements and delivery.
• Work with internal and external teams to develop best practice across all elements of co-branded activity from audience definition through to measurement.

• Build and manage strong working relationships with our external media agency and partner brands.
• Work closely with cross-functional teams within the marketing department to ensure seamless co-ordination and execution of campaigns across the entire customer journey.
• Manage campaign briefing with media agency, partners and creative to ensure media and creative goals are aligned.
• Foster collaboration across different business areas to achieve strategic objectives.
• Establish and maintain strong working relationships with stakeholders, including team members, other department heads, and external partners.
• Act as a liaison between co-marketing, vendor management, creative, online marketing and onsite teams, providing regular updates on campaign strategy and media plans.

• Co-ordinate and present campaign performance to partner brands.
• Use data and insights to recommend campaign optimsations and re-deployment of budget, when necessary.
• Manage PCA (post campaign analysis) process, identifying actionable insights to inform future campaign strategy.

• Experience working within account management role either at a media agency or within internal retail media team
• Proven experience managing high profile client accounts
• Strong understanding of media planning across traditional and digital channels and campaign management
• Knowledge of different media landscapes
• Experience driving direction and alignment across cross-functional teams
• Experience working with media agencies
• Experience working with internal and/or external creative agencies
• Understanding of different measurement frameworks such as MMM, incrementality testing, causal impact analysis, A/B testing
• Excellent communication and presentation skills
• Fluent in English, German a plus

Zooplus