Vice President, Paid Search
- London
- Permanent
- Full-time
- Provide strategic direction for local and international teams within the Paid Media department.
- You'll cultivate positive, collaborative relationships with clients, colleagues, and third-party suppliers to enhance project outcomes and satisfaction.
- Collaborate with other Steering Groups at Jellyfish to align efforts towards common goals and priorities.
- Oversee a portfolio of digital campaigns, providing guidance to ensure client expectations and Goals are met.
- Manage the production and presentation of client-facing reports, ensuring adherence to Jellyfish brand standards.
- Collaborate with Media Strategy and Client Management teams to create solutions for clients.
- Lead Global Paid Search initiatives, working with the Global Paid Media Steering Committee.
- Continuously improve working relationships and practices within the team.
- Promote the evolution of the Paid Search service offering by focusing on automation, AI, and machine learning.
- Ensure appropriate account resource allocation, aligning skills and roles with client needs.
- Mentor team members, setting training and personal development plans and conducting regular feedback sessions.
- Ensure overall team performance aligns with Jellyfish values and goals, motivating Directors to work towards our goals.
- Partner with Growth and Business Development teams to secure new business and develop materials that support the growth and productisation of the Paid Media solution.
- Be the point of escalation for major client accounts and lead strategy discussions during crucial client meetings.
- Stay up to date with industry trends and developments in the digital landscape, sharing insights externally through publications, webinars, and conferences.
- Maintain an in-depth understanding of the digital landscape and Jellyfish's marketplace, focusing on latest formats, technical solutions, and industry initiatives.
- You'll have an in-depth understanding of paid media technologies and processes, including proficiency in Google Suite (Sheets, Slides,)
- 12+ years of experience in digital marketing, specifically in paid media management.
- Bachelor's degree in Marketing, Business, or a related field; advanced degree.
- Skills using industry recognised certifications in Google Ads, Search Ads 360, and Google Analytics.
- Great at managing enterprise-level Paid Search campaigns, with knowledge of Google Ads, Microsoft Ads, and Search Ads 360.
- Client-centric - You'll love getting to know your clients, developing long-lasting relationships and adding value to their business.
- Analytics & Reporting - You'll be a whizz at using data and market insights to inform decisions and develop business strategies.
- Process Improvement - You seek and implement solutions to refine and automate processes.
- Creative Problem Solving - You produce unique ideas and experiment with new methods and technologies to solve complex issues.
- Team Collaboration - You'll be great at collaborating with team members to achieve common goals, valuing and respecting diverse contributions.