B2B Creative (Copywriter)

Next 15 Group

  • London
  • Permanent
  • Full-time
  • 26 days ago
We're an award-winning agency based in the UK , partnering with leading brands like DOW Chemicals Company, Braskem, Hager Group, National Grid, AXA Investment Managers, Virgin and Virgin Red, Avanti West Coast Trains, and many others.We’re a tight-knit team of Strategists, Creatives, Account Managers, Media Planners, and Buyers, united by one goal: creating social content that wins people's time in exciting, memorable waysRole overviewWe're looking for a B2B Creative (Copywriter) who knows how to turn smart thinking into standout copy and concepts.You're an ideas-first creative who can concept and copywrite, shaping engaging social content that works across different platforms, with a primary focus on LinkedIn.You know how to engage a B2B audience using social insights and strategies, creating shareable content and working with creative teams. Reporting to the Creative Director, you'll lead projects, mentor juniors, and drive bold B2B content across formats and platforms.We offer a flexible hybrid model, work from our London office or your home.As a B2B Creative (Copywriter) at Cubaka, you will:
  • Be able to concept 360 social ideas that span paid, organic and influencer
  • Be full of unusual, original ideas that get people watching, liking and sharing
  • Develop original creative concepts that win attention, awards, and client trust.
  • Be self-assured, bringing your ideas to life in presentations internally and to clients.
  • You'll also have experience in line management and getting the most from your team, though this is not essential immediately.
  • Have experience writing influential and compelling copy that complements visual content and inspires action, such as clicks, conversions, and engagement.
  • Be audience-first by understanding who your content needs to speak to. You know what makes them tick, what sort of content they search for, what they want to watch.
  • Align your creative vision with strategy and account goals to ensure every idea has purpose and power.
  • Be used to collaborating with analytics teams to monitor campaign performance metrics and identify opportunities for optimisation and improvement based on creative performance data.
  • Collaborate with strategists, account leads, and fellow creatives to ensure our work is culturally relevant, entertaining, and engaging.
  • Uphold quality for craft and storytelling, ensuring all creative meets expectations.
  • Stay on top of the latest formats, social trends, and the best B2B Social campaigns - always pushing our output forward.
You will bring:
  • 5+ years of experience in a creative role, with experience concepting and leading social-first content for B2B clients.
  • A portfolio full of bold, insight-driven ideas - showing you can concept standout campaigns that connect with B2B audiences. You know how to turn a strategic brief into engaging, platform-native content across formats like short-form video, Carousels, Reels, and LinkedIn Articles and Newsletters.
  • Confidence in turning insights or strategy into big ideas that connect with audiences and grow engagement.
  • Experience working in a real-time work setting while balancing diverse responsibilities independently.
  • Clear and engaging communication and presentation proficiency, with experience in sharing creative ideas and concepts.
  • A collaborative mindset and confidence to lead creative conversations, present work, and mentor junior talent.
  • Experience developing content for both brand awareness and performance
And in return, Cubaka offers:
  • Unlimited holiday (paid annual leave)
  • Free breakfast in the office
  • Perkbox - A rewards, perks and benefits platform
  • Auto-enrolment pension (retirement benefit), with up to 8% contribution
  • Regular socials and team-building sessions
  • Annual salary review, quarterly performance reviews
  • Choice of company: Apple MacBook Pro or PC
  • Hybrid office working (approx 2 days in the office, 3 days at home - flexible)
  • Charity opportunities within working hours
Cubaka, part of the Brandwidth Group, recognises that managing diversity is a continuous process of improvement and not a one-off initiative. Therefore, we develop and review our diversity strategy on an annual basis to support the achievement of business goals, including ways of addressing the diverse needs of our clients.We take pride in keeping up to date with employment law and best practices when promoting equal opportunities and ensuring a diverse workforce.We are growth consultants. We are obsessed with finding ways to help our customers grow sustainably whether that’s focused on their revenue, brands or impact on the world. Everything we do is driven by data and embraces technology. We employ close to 4,000 people globally across our agencies, spanning digital content, marketing, PR, consumer, technology, marketing software, market research, public affairs, and policy communicationsOur MissionOur mission is to become the world’s leading growth consultancy. For Next 15, growth consulting isn’t just about growth in sales and profitability. It is growth in reputation, talent and product market share. It’s growth in valuation, innovation and talent retention. Growth is a complex problem, and it needs a sophisticated solution.Businesses are increasingly one large, interconnected digital entity. A problem or opportunity in one area is now connected to everything else. We view our clients through this digital lens to knit together insight, creative, business design, digital build and customer engagement under one roof to solve today’s most pressing business challenges.Environmental, Social & Corporate GovernanceWe demonstrate our commitment to running a more sustainable, equitable and diverse organisation that displays leadership in governance and values, through our ESG Strategic Priorities. To learn more about our priorities and how we are committed to continually growing and improving them across the Group, you can visit the of our website, where you can also read our latest ESG Report.

Next 15 Group