Portfolio Marketing Manager

LexisNexis

  • London
  • Permanent
  • Full-time
  • 13 days ago
Portfolio Marketing Manager – Fraud & IdentityAbout the Business: LexisNexis Risk Solutions is the essential partner in the assessment of risk. Within our Business Services vertical, we offer a multitude of solutions focused on helping businesses of all sizes drive higher revenue growth, maximize operational efficiencies, and improve customer experience. Our solutions help our customers solve difficult problems in the areas of Anti-Money Laundering/Counter Terrorist Financing, Identity Authentication & Verification, Fraud and Credit Risk mitigation and Customer Data Management. You can learn more about LexisNexis Risk at the link below,About the team: This is a great opportunity to join a dynamic, high performing marketing team supporting a high-growth data and technology business. Our F&I solutions help our clients in the fight against online fraud and cybercrime, and you will be promoting solutions with a mandate that truly matters.This role will have the opportunity to work with incredible teams from across the company, navigating a multinational, matrixed environment while collaborating closely with stakeholders across functional areas to achieve revenue and profit targets for assigned solutions.About the role: The Portfolio Marketing Manager – Fraud & Identity is responsible for implementing of the roadmap of activities for our Fraud & Identity (F&I) solutions globally. The person in this role will be the F&I evangelist and play an integral role in helping to drive revenue, awareness and education of key stakeholders internally and externally.The position reports to the Senior Marketing Manager for F&I Portfolio.This role will provide marketing support on the entire lifecycle of new and existing products and services. We are seeking a dedicated professional to:Responsibilities:Drive the marketing strategy of the assigned products to promote the vision of the product, ensuring consistency and on-brand execution.Work with relevant stakeholders to help strengthen our product positioning and develop client and industry-specific messaging to differentiate our products in the market.Manage GTM of new F&I products and solutions, launching products internationally working alongside internal stakeholdersCraft compelling stories, copy, and images for launch materials, website, and ongoing marketing campaigns.Support our regional Marketing teams (APAC, EMEA & LATAM and NAM) with strategic insight and tactical campaign materials to drive regional brand awareness and lead generation.Produce best-in-class Sales enablement materials from persona/ buyer methodology to customer segmentation.Ensure strong feedback loops to analysis and optimise client engagement materials and create great customer experience via messaging and solution positioning.Analyse user feedback and operational data and integrate key insights back to market planning/ product/ sales and marketing teams.Create vertical specific sales and marketing content to go after new business in key growth markets.Requirements:Experience in a product Marketing role, ideally within B2B/SaaS spaceSuccessful track record of working closely with sales and product teams during the full product lifecycle, including research, planning, implementation, and launchComfortable with ‘bringing products to life’ in the fast-moving fraud/cybersecurity marketTrack record of campaign management and of delivering insightful though-leadership contentOutstanding oral and written communication skillsExcellent attention to detail and willingness to dig in and go the extra mile to deliver world-class product experiences and marketing materialsExceptional organizational and project management acumen with strong ability to manage multiple priorities.Experience in Fraud & Identity sector preferredWe know that your wellbeing and happiness are key to a long and successful career. These are some of the benefits we are delighted to offer:Generous holiday allowance with the option to buy additional daysHealth screening, eye care vouchers and private medical benefitsWellbeing programsLife assuranceAccess to a competitive contributory pension schemeSave As You Earn share option schemeTravel Season ticket loanElectric Vehicle SchemeOptional Dental InsuranceMaternity, paternity and shared parental leaveEmployee Assistance ProgrammeAccess to emergency care for both the elderly and childrenRECARES days, giving you time to support the charities and causes that matter to youAccess to employee resource groups with dedicated time to volunteerAccess to extensive learning and development resourcesAccess to employee discounts scheme via Perks at WorkLearn more about the LexisNexis Risk team and how we workWe are committed to providing a fair and accessible hiring process. If you have a disability or other need that requires accommodation or adjustment, please let us know by completing our or please contact 1-855-833-5120.Criminals may pose as recruiters asking for money or personal information. We never request money or banking details from job applicants. Learn more about spotting and avoiding scams .Please read our .We are an equal opportunity employer: qualified applicants are considered for and treated during employment without regard to race, color, creed, religion, sex, national origin, citizenship status, disability status, protected veteran status, age, marital status, sexual orientation, gender identity, genetic information, or any other characteristic protected by law.USA Job Seekers:.

LexisNexis