
CRM Loyalty Specialist
- London
- Permanent
- Full-time
- Assist the CRM & Loyalty Manager with all areas of the Loyalty strategy for the British Isles (UK and Ireland)
- Build and maintain successful relationships across all relevant departments, including Retail, E-commerce, Marketing and Global Loyalty teams.
- Be a champion for the loyalty programme & ensure relevant departments include data capture in their activity and take a test & learn approach to maximizing performance
- Proactively seek-out new opportunities for driving customer value & data capture
- Plan and execute loyalty campaigns to drive value in the Trading Line Up.
- Work with the eCommerce trading & testing teams to analyse the web data capture journey, and to ensure we maximize all data capture opportunities on pandora.net
- Understand the data capture challenges in retail, and improve current ways of working through feedback from our store teams
- Build strong relationships with the wider marketing team and ensure My Pandora & Pandora Club have an appropriate level of presence in our paid and owned marketing channels.
- Interrogate our existing database and deploy techniques to convert contacts to My Pandora and Pandora Club members
- Report on KPIs on both a weekly and monthly basis, understanding how the loyalty programme adds commercial value to the business
- 2+ years experience in a Loyalty marketing or CRM role
- Confident in speaking to stakeholders across all levels of the business, from delivering campaign reviews to the commercial teams, to carrying out visits to our store teams
- Have effective communication skills, both written and verbal, with an excellent grasp of the English language
- Analytical and ability to provide insights and identify opportunities to improve performance.
- Highly organised, an ability to work to deadlines, and to plan and prioritise tasks effectively.
- Proactive and able to take your own initiative
- Enthusiasm, positivity & take a creative approach to problem-solving with a genuine passion for CRM & Loyalty
- Solid understanding of digital marketing channels. particularly CRM
- Results-focused, commercially aware, with mindset of continual optimization
- Basic understanding of relevant legal requirements such as GDPR and E-Privacy laws
- Proven track record of driving growth from a loyalty programme
- Background in working for an omnichannel retailer.
- Strong experience of an omnichannel approach to data capture
- Experience with Bloomreach or similar CRM platform
- Experience using Power BI & Adobe Analytics
- Career Development & Growth: Be at the forefront of an inspiring journey with tailored development plans, mentorship, and regular reviews to ensure you're on track to achieving your goals.
- Competitive Salary & Regular Reviews: We make sure your efforts are rewarded fairly, with regular opportunities to review your progress and success.
- Generous Bonus Scheme: Your hard work doesn't go unnoticed, with opportunities to earn performance-related bonuses.
- Hybrid Working Flexibility: Strike the perfect balance between collaboration and focus, with three office days and two work-from-home days between Monday and Thursday.
- Early Finish Fridays: Start your weekends early by finishing work at 3 PM every Friday.
- Private Healthcare: Your wellbeing is our priority, with access to private healthcare that keeps you covered.
- Employee Discounts & Perks: Enjoy 55% off Pandora products and exclusive access to discounted brands, cinema tickets, gym memberships, holidays, and more.
- Annual Leave & Flexibility: 25 days annual leave plus bank holidays, with the option to buy or sell leave, and your birthday off to celebrate YOU!
- Wellness Hub & Support: Access to wellness resources and a dedicated Employee Assistance Programme offering free, confidential support 24/7.
- Recognition & Celebrations: Your achievements are our success. With a recognition programme and regular celebrations, we ensure every success is shared and appreciated.