Commercial Manager

Hilton

  • Edinburgh
  • Permanent
  • Full-time
  • 7 days ago
WELCOME TO A WORLD OF OPPORTUNITIES AT THE UK’s #1 GREAT PLACE TO WORK 2025, AS VOTED BY OUR TEAM MEMBERS!This is a fantastic opportunity that will allow you to develop your career within one of the world’s largest, fastest growing hospitality companies.No two days or two hotels are the same, but our spirit and passion for hospitality always brings all our teams together to create a culture of inclusiveness, positivity and drive to achieve our common goal. “To share the light and warmth of hospitality”. With amazing training, resources and support from both managers and colleagues, there is always an opportunity to develop and grow.A WORLD OF REWARDS· Competitive Salary & Sales Incentive Bonus· Free and healthy meals when on duty· Free Parking· Grow your Career· Personal Development programmes designed to support you at every step of your career· A chance to make a difference through our Corporate Responsibility programmes – Find out what and how we are doing ( )· Team Member Travel Program: discounted hotel nights plus 50% off Food and Beverages (subject to individual outlets)· Team Member Referral Program· High street discounts: with Perks at Work· Holiday: 28 days including bank holidays (increasing yearly to up to 33 days)· Modern and inclusive Team Member’s areasWhat will I be doing?As Commercial Manager, you will develop commercial strategies covering all segments and channels to maximise total revenue and profit performances as well as market share penetration. This role will assist in planning and executing the commercial strategy and activity through supporting the Revenue Management team, Sales, Catering and Events, Marketing, eCommerce and Public Relations teams. The Commercial Manager role is key to seize new opportunities through strong customer relations and works as an Ambassador for the Hotel with our key stakeholdersAs the Commercial Manager, you will be responsible for performing the following tasks to the highest standards:· Develop new customer accounts and travel within the local area to drive business into the hotel to increase market/customer share in all revenue streams.· Maintain existing stakeholder relationships and grow existing customer accounts through building relationships with key contacts, monitoring key account productivity and cross selling the group at all opportunities.
  • Have an active presence in the community both locally and nationally – attending networking events, exhibitions, local events, sponsorship opportunities.
  • Manage and deliver high performing sales day-to-day to achieve set goals reflected in the hotel’s commercial strategy contributing to the overall group strategy.
  • Identify potential new business opportunities and highlight risk situations using market intelligence and keeping in line with trends.
  • Develop in conjunction with the General Manager at group level a commercial strategy that is robust, maximises revenue opportunities and correctly positions our hotel within the marketplace.
· Conduct sales promotion trips to target markets.· Maintain good rapport and communication in the marketplace locally and nationally.
  • Be responsible for the promotion of the hotel, it’s image, facilities and services to the general public, customers, the hotel and the community.
  • Be responsible for gaining positive exposure for the hotel in mass media and the community, as well as building a solid presence in the market by maintaining good relationship with the press and the local community.
  • Ensure our selling rates are in line with our commercial strategy – this will involve developing a close, effective working relationship with our central revenue team.
  • Manage the hotels revenue and booking systems ensure the information is accurate and up-to-date to allow the hotel maximise yield and ADR.
  • To take decisions relating to the commercial performance of the hotel by ensuring all decisions contribute towards the achievement of KPIs and financial targets.
  • To develop and lead the sales culture within the hotel, working with team at Hampton by Hilton Edinburgh Airport to create a fluid, cohesive process to selling the facilities on site as one team from initial show round and enquiry, to delivery of the event, to the follow up communication looking for opportunity to rebook future business.
  • To implement procedures to monitor all enquiries incoming and using the information to analyse lost, cancelled or turned down business opportunities ensuring actions are put in place based on the findings of the analysis.
  • Complete month-end reports and to be able to provide detailed commentary on progress and activities.
  • Actively involved in budget preparation and business forecasting.
  • Research, produce, gain agreement to implement and monitor the annual revenue proposal/plan throughout the year, updating as necessary.
  • Create and deliver a creative marketing plan that helps establish our hotel within the marketplace both locally and nationally.
  • Stay up to date and participate with Hilton initiated sales/ marketing events and communicate them to team members.
  • Ensure Team Members have the correct knowledge for all relevant processes, policies and promotions, as necessary, to perform their duties.
  • Recruit, train and manage staff performance in compliance with company policies and procedures, and the hotel strategy.
  • Carry out any other reasonable duties and responsibilities as assigned.
What are we looking for?A Commercial Manager serving Hilton brands is always working on behalf of our Guests and working with other Team Members. To successfully fill this role, you should maintain the attitude, behaviours, skills, and values that follow:Essential· Excellent communication skills with ability to communicate with a number of stakeholders.· Experience and exposure in sales/ marketing environment.· Excellent selling capability and techniques, with an ability and desire to coach selling techniques to the team.· Strong analytical skills to understand key business indicator and competitive trends and develop approaches to these challenges.· Excellent sales skills both reactive and proactive with clear evidence of being able to close a sale with proven experience in similar role.· Strong leadership skills, with evidence that you can effectively manage and motivate a team to perform and aim to exceed high expectations.· Experience of strong commercial acumen which will enable you to understand key business indicators, competitive trends and to develop a strategic approach to challenges that occur.· Understanding of market share and REVPAR targets.· Effective organisational and planning skills with a clear eye for detail.· Agility and flexibility to respond to a range of different situations.· Ability to work well in a high pressure, results driven environment under your own initiative.· Ability to present information, statistics and strategy related actions to team members and business stakeholders.· A working knowledge of accommodation and the conference and events business both in terms of how to acquire business and delivering the expectations of such clients.Desirable· Knowledge of the local market and national opportunity for this location.· A passion and flair for sales and working towards targets and being able to motivate a team to work with the same mentality.This role would suit a person who has a strong knowledge of sales preferably within a branded property.EVERY JOB MAKES THE STAY.At Hilton, It Matters Where You Stay, but The Stay is only one side of the story.We know it takes hundreds of jobs to create unforgettable experiences for our guests – and behind every job, there’s an extraordinary person working to make each Stay magical. That’s why at Hilton, Every Job Makes the Stay.Find out more about all our brands and hotels -

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