Marketing Manager - Softlines (Sport)(Fixed-Term contract)
- London
- Contract
- Full-time
- Contribute to annual planning for brand, cross-franchise, and category campaigns, ensuring alignment with business priorities and departmental goals.
- Collaborate with the Senior Marketing Manager and Marketing Director, alongside Global Marketing, Brand Commercialisation, Category, and Franchise teams, to develop campaign briefs and pitch materials.
- Support campaign planning and manage timelines to enable strong creative strategies that reflect brand and commercial objectives.
- Share plans with local marketing leads and support regional integration.
- Promote best practice sharing across markets and help establish consistent processes and ways of working.
- Partner with Brand Commercialisation to ensure cohesive communication and a unified approach across properties.
- Stay informed on fashion and tech trends to help ensure our marketing remains innovative, inclusive, and relevant.
- Oversee campaign workflows and provide regular updates to the EMEA Softlines team.
- Manage campaign budgets, timelines, and master decks as directed by the Marketing Director.
- Coordinate with internal creative teams and agencies to ensure production stays on track and within budget.
- Lead regular regional campaign meetings to maintain clear communication, track progress, and meet key milestones.
- Allocate team resources thoughtfully to support development and ensure fair distribution of workload.
- Collaborate with cross-functional teams across Brand Commercialisation, Category, PR/Comms, Social, and Media to deliver impactful campaigns.
- Partner with cross-line-of-business (XLOB) teams to maximise promotional opportunities and drive full-funnel engagement.
- Work with global and regional media partners to shape creative toolkits and participate in planning sessions to develop effective assets.
- Brief relevant marketing functions to ensure campaign objectives are met.
- Coordinate with global creative teams and agencies to deliver campaign assets, including product shoots, partner creative, and experiential activations.
- Ensure regional teams have the tools and information needed to activate campaigns across category and retail.
- Collaborate with Franchise and owned media teams to amplify campaigns across all business lines.
- Ability to give both internal and agency creative teams clear direction and briefs, and manage feedback and approval process within relevant brand guidelines
- Ability to analyse data and consumer insights, construct practical conclusions and implement recommendations to achieve business targets
- Excellent communication skills both verbal and written
- Ability to be flexible and adaptable with stakeholders at all levels of the organisation
- Ability to interface effectively with multiple levels of management across global teams
- Financial acumen - ability to understand a P&L and quarterly forecasting process
- Ability to understand and work within the legal and brand guidelines provided by the relevant department
- Resilient and nimble in an everchanging landscape
- Computer literate including MS Word, Excel, PowerPoint and Keynote
- Written and spoken English for business use, essential; professional proficiency in another European language, beneficial
- Good strategic approach to problem solving and innovation
- Exceptional planning and organisation skills
- Cultural sensitivity and an understanding of local markets across EMEA
- 25 days annual leave
- Private medical insurance & dental care
- Free Park Entry: the opportunity to enter any of our parks with your family and friends for free
- Disney Discounts: entitled to discounts on designated Disney products, resort F&B and ticketing
- Excellent parental and guardian leave
- Employee Resource Groups – WOMEN @ Disney, Disney DIVERSITY, Disney PRIDE, our new disability & neurodiversity focused group - ENABLED, and our Mental Health & Wellbeing Group, TRUST.