
Sr Digital Marketing Specialist - EMEA Region
- Bradford
- Permanent
- Full-time
Start your career journey with Univar Solutions! Here you can make an impact on the world around you and accelerate your career in areas that energize and excite you.Are you a digital marketing professional with a passion for product promotion and storytelling? Do you thrive at the intersection of product and marketing, ensuring technical products are positioned for maximum impact online? If so, we want you to join our team.As the EMEA Sr Digital Product Marketing Specialist, you'll play a pivotal role in bridging product management and marketing, ensuring our specialty chemicals portfolio is effectively merchandised and promoted online. From crafting compelling product pages to leading data-driven digital campaigns, you'll be instrumental in driving engagement and conversions on our website.What you´ll do:
- Own Digital Merchandising - Ensure our specialty chemicals are accurately represented, strategically positioned, and optimized for user experience on our website.
- Lead Digital Marketing Campaigns - Develop and execute SEO, PPC, and email product focussed campaigns to increase visibility and sales, continuously refining strategies based on performance insights.
- Act as the Product-Marketing Bridge - Work closely with product management to translate technical product details into engaging, customer-friendly online content. Empower product teams to merchandise and write content effectively.
- Collaborate with Suppliers - Partner with key suppliers and internal teams to create cohesive digital marketing strategies, supplier pages, and product-focused campaigns.
- Optimize Performance & Insights - Regularly monitor website engagement, conversions, and traffic, providing data-driven insights to refine strategies and maximize impact.
- Bachelor´s Degree required in any field.
- 5+ years of experience in digital merchandising or digital marketing, ideally within B2B or technical industries.
- Experience in a Speciality Chemicals industry would be beneficial but is not required.
- A data-driven mindset, comfortable analysing KPIs and making strategic adjustments.
- Strong SEO, PPC, and email marketing expertise to drive digital growth.
- Ability to translate technical product details into compelling online content.
- Excellent cross-functional collaboration skills to work with product teams, suppliers, and digital specialists.
- Hybrid opportunity in Bradford or Middlesbrough, UK.