Senior Manager International & Channel Marketing, Matterport - London

CoStar Group

  • London
  • Permanent
  • Full-time
  • 2 days ago
Senior Manager International & Channel Marketing, Matterport - LondonbrJob DescriptionbrCOSTAR GROUP - SENIOR MANAGER INTERNATIONAL & CHANNEL MARKETING, MATTERPORT - LONDONCoStar Group (NASDAQ: CSGP) is a leading global provider of commercial and residential real estate information, analytics, and online marketplaces. Included in the S&P 500 Index and the NASDAQ 100, CoStar Group is on a mission to digitize the world's real estate, empowering all people to discover properties, insights and connections that improve their businesses and lives.We have been living and breathing the world of real estate information and online marketplaces for over 35 years, giving us the perspective to create truly unique and valuable offerings to our customers. We've continually refined, transformed and perfected our approach to our business, creating a language that has become standard in our industry, for our customers, and even our competitors. We continue that effort today and are always working to improve and drive innovation. This is how we deliver for our customers, our employees, and investors. By equipping the brightest minds with the best resources available, we provide an invaluable edge in real estate.Matterport, part of the CoStar Group, is leading the digital transformation of the built world. Our ground breaking spatial computing platform turns buildings into data making every space more valuable and accessible. Millions of buildings in more than 170 countries have been transformed into immersive Matterport digital twins to improve every part of the building lifecycle from planning, construction, and operations to documentation, appraisal, and marketing.DESCRIPTIONAs the Senior Manager of International & Channel Marketing, you will lead a passionate and regional team responsible for marketing activities in EMEA and APJ, as well as Global Channel Partner marketing. The role requires a highly motivated, performance driven and hands on mindset working in collaboration with the Regional Sales leaders, Product Marketing and Performance Marketing team. The role will focus on planning and executing regional demand generation & brand awareness programs that generate qualified leads & accelerate pipeline. This role will require work closely with leaders and stakeholders across lines of business in Matterport & the CoStar Group in EMEA and APJ. This position is a people manager role reporting to the VP of Marketing & Operations.RESPONSIBILITIES
  • Create & deliver the International B2B go-to-market strategy and execution that drives pipeline growth and brand visibility across regions
  • Collaborate with Sales and global marketing teams to implement the strategy in our EMEA and APJ (Asia-pac Japan) regions across a range of integrated channels including digital, social, events, email, sponsorships, account based marketing etc
  • Develop and leverage global industry plays into regional integrated campaigns that align to the Matterport target industries and verticals, audience needs and business priorities
  • Partner closely with Sales on territory planning, account strategy and customer engagement initiatives
  • Create a Channel co-marketing strategy that amplifies the Matterport proposition with our regional partners to deliver high value ROI campaigns through co-branded events, digital campaigns and MDF in collaboration with the Channel Sales team
  • Build strong cross functional partnerships with Product Marketing, Performance Marketing, and world wide Demand Gen to amplify regional field activities Monitor and track pipegen performance through clear measurement plans and reporting cadences
  • Evaluate, select and manage vendors responsible for field marketing programs
  • Manage and track budgets, vendors and logistics to ensure ROI and efficiency Lead and mentor and distributed team of international and field marketers
QUALIFICATIONS
  • Bachelor's degree; MBA is a plus, or equivalent experience
  • 10+ years of experience in Field or Revenue Marketing with a background in B2B SaaS
  • Deep experience managing field programs with direct pipeline accountability and proven track record exceeding revenue targets
  • International experience executing marketing programs with diverse regions and localised regional GTM requirements across EMEA & APJ
  • Strong experience with event marketing including tradeshows, webinars, customer and partner events, local events, roadshows and executive briefings
  • Experience with channel GTM strategies and execution including oversight of channel partner MDF programs
  • Deep understanding of demand generation funnels, lead management and scoring, sales processes and revenue operations in B2B environments
  • Data-driven mindset and proficient in marketing and sales analytics involving attribution, conversion analysis and ROI optimization
  • Excellent stakeholder management and exceptional cross-functional collaboration and communication, with an ability to speak in terms of pipeline, conversion and revenue impact
  • Excellent verbal and written communication skills
  • Fluent in English; French and German languages are a plus
WHAT'S IN IT FOR YOU?Working at CoStar Group means you'll enjoy a culture of collaboration and innovation that attracts the best and brightest across a broad range of disciplines. As well as having an outstanding working environment based in the Blue Fin or one of our key UK-wide hubs. Other perks include full private medical cover, dental cover, Life Assurance and member rewards, 28 days annual leave, a competitive pension, season ticket loans, enhanced maternity and paternity pay and much more!At CoStar, we recognise the positive value of diversity and promote equality. We aim at all times to recruit the person who is most suited to the job and welcome applications from people of all backgrounds - men and women, people of all ages, sexual orientations, nationalities, religions and beliefs. However, we particularly encourage applications from women, disabled and Black, Asian and Minority Ethnic (BAME) candidates, as these groups are underrepresented throughout the commercial real estate industry.brCoStar Group is an Equal Employment Opportunity Employer; we maintain a drug-free workplace and perform pre-employment substance abuse testing

CoStar Group