
Marketing Data Scientist
- Winnersh, Berkshire Newcastle
- Permanent
- Full-time
- Competitive salary and benefits.
- Hybrid working model.
- Ongoing learning and career development opportunities.
- Inclusive and collaborative work culture.
- Build and deploy predictive models to improve campaign targeting, lead scoring, customer segmentation, and churn mitigation strategies.
- Apply advanced statistical and mathematical techniques to enhance audience segmentation and optimise conversion funnels.
- Operationalise models globally, ensuring seamless adoption and maintaining performance benchmarks.
- Design, execute, and analyse experiments such as A/B testing and uplift modelling to measure and optimise marketing effectiveness.
- Translate complex data into actionable insights that inform marketing strategies and go-to-market decisions.
- Deliver impactful dashboards, reports, and presentations tailored to stakeholders across different business functions.
- Collaborate with data engineering teams to improve marketing data infrastructure, ensuring quality, accessibility, and scalability.
- Degree in Data Science, Statistics, Computer Science, Mathematics, or a related discipline.
- Experience in data science or advanced analytics, ideally within marketing or commercial settings.
- Strong understanding of statistical modelling, machine learning techniques, and experimental design.
- Proficiency in Python or R, SQL, and data visualisation tools.
- Excellent communication skills with the ability to influence non-technical stakeholders.
- Strategic thinker with a passion for solving business challenges using data-driven insights.
Benefits video -
- Comprehensive health, dental and vision coverage
- Work away scheme for up to 10 weeks a year
- On-going training and professional development
- Paid 5 days yearly to volunteer through our Sage Foundation
- Flexible work patterns and hybrid working
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