Digital Marketing Executive
- Portsmouth
- £17.00-18.00 per hour
- Temporary
- Full-time
Contract Type: Full-time Temporary (with opportunity to go permanent role)
Start Date: ASAPThe Role
We are looking for an enthusiastic and capable Digital Marketing Executive to join our clients team on a temporary full-time basis, with the opportunity to go permanent for the right candidate! You will play a hands-on, ownership-driven role in planning and executing digital campaigns that support brand building, lead generation, and business growth across multiple regions. This role is perfect for someone eager to make a visible impact, passionate about data-informed digital marketing, and excited by the opportunity to enhance the digital presence of a global B2B brand.Key Responsibilities
- Plan, create, and manage multi-channel digital marketing campaigns across international markets.
- Take ownership of the organisation's LinkedIn presence: increase followers, drive engagement, build credibility, and develop a trusted B2B voice.
- Execute and optimise email marketing campaigns through Salesforce Marketing Cloud or similar platforms, supporting lead nurturing and regional growth initiatives.
- Maintain and regularly update the company website (via CMS) with SEO-optimised content, campaign landing pages, and lead capture forms.
- Develop and manage engaging, on-brand content for social, web, and email (e.g., case studies, promotional graphics, product highlights).
- Contribute to the digital promotion of major international events and trade shows, helping to build awareness and attendance.
- Monitor, analyse, and report on performance metrics across all digital channels, using insights to refine strategies.
- Ensure brand consistency across all content and platforms, maintaining a professional and cohesive visual and written identity.
- Collaborate with regional sales teams and business units to align content with local market needs, customer expectations, and product messaging.
- Minimum 2 years of experience in a digital marketing or content-focused role, ideally within B2B or international sectors.
- Strong grasp of digital content strategy, branding, and lead generation in multi-region markets.
- LinkedIn Campaign Manager for both organic and paid B2B content.
- Salesforce Marketing Cloud or Mailchimp for email campaign management and automation.
- Website CMS for content publishing, SEO, and landing page management.
- Google Analytics 4 (GA4) for measuring traffic and conversion metrics.
- Google Search Console to optimise website visibility and resolve technical SEO issues.
- Canva or Adobe Creative Suite for creating digital graphics and branded assets.
- Social scheduling tools such as Buffer, Hootsuite, or Sprout Social.
- A proactive, self-starting marketer with strong digital instincts and execution skills.
- Excellent written communication and visual storytelling abilities.
- An analytical mindset - confident using data to measure performance and guide decisions.
- Adaptable and comfortable working with remote and international teams.
- Excited by the opportunity to build something new, shape a brand voice, and make a tangible impact on global growth.